Show notes
“Focus on your practice as a brand.” Connect With Our SponsorsGreyFinch - https://greyfinch.com/jillallen/ SmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen sits down with Davin Bickford from WildSmiles Braces. They delve into the transformative shift towards early orthodontic intervention and the pivotal role of patient experience in driving practice growth. As the orthodontic landscape evolves, practices are increasingly focusing on treating younger patients, enhancing patient interactions, and building a strong, recognizable brand. This episode provides valuable insights into how these strategies can help orthodontic practices thrive in a competitive market. Connect With Our Guest WildSmiles Braces - https://www.wildsmilesbraces.com/ Takeaways Focus on treating patients under 14 to build long-term relationships.Enhance satisfaction and loyalty through personalized care.Establish a strong brand for premium pricing and differentiation.Use fun brace designs can attract young patients and build engagement.Ensure team buy-in for successful implementation of new approaches.Leverage tech and social media to add value and improve outcomes.Positioning your practice as a brand, not just a service, can create greater loyalty.Watch trends to focus on branding and patient-centered care for future success.Chapters 00:00 Introduction03:46 WildSmiles Evolution04:41 Why Under 14 Matters09:47 Branding Beyond Fees12:50 Engaging the Ops Pool14:56 Brackets vs Experience19:22 Add Value During Observation22:53 Boosting Observation Conversions24:55 Overcoming Team Resistance26:02 CEO Mindset and Market Defense29:54 Training the Whole Team33:28 How to Contact WildSmiles Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com. If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. New episodes drop every Thursday!
