Show notes
"Relationships are what sell orthodontics." Connect With Our SponsorsOrthoFi From Start to Strength - https://orthofi.regfox.com/from-start-to-strength-october-2025GreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - http://getsmilesuite.com/ Summary In this engaging conversation, Jill hosts Beth and Jeff, two seasoned experts in orthodontic marketing. They share their journeys in the industry, the formation of their company, Orthodontic Revolution, and the importance of referrals in driving patient acquisition. The discussion delves into leveraging technology and AI to enhance patient experiences and marketing strategies, while also addressing cringe-worthy practices and the significance of branding. The episode concludes with a speed round of insightful questions, offering valuable advice for orthodontic professionals. Connect With Our Guest Orthodontic Revolution - https://orthodonticrevolution.com/ Takeaways Beth has over 25 years of experience in orthodontic marketing.Jeff and Beth met while working with Align Technology.Orthodontic Revolution combines their strengths in marketing and technology.Referrals account for 80% of patient acquisition in orthodontics.AI can enhance patient experiences and streamline operations.Branding is crucial for long-term success in orthodontics.Many practices overlook the importance of professional marketing expertise.Cringe-worthy marketing practices can harm a practice's reputation.Technology should be integrated thoughtfully into marketing strategies.Building relationships is key to successful orthodontic marketing.Chapters 00:00 Introduction to Industry Experts02:53 The Journey into Orthodontic Marketing06:04 The Birth of Orthodontic Revolution09:00 The Evolution of Marketing in Orthodontics12:00 Understanding Patient Referrals14:59 Innovative Technologies in Orthodontic Marketing18:00 Referral Retriever: A New Approach21:08 Creating Magic Moments for Referrals24:00 The Future of Orthodontic Marketing31:55 Engaging Patients Through Technology33:53 The Role of AI in Orthodontics38:58 AI's Impact on Patient Experience44:01 Marketing Trends and Challenges55:06 The Future of Branding in Orthodontics Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com. If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. New episodes drop every Thursday! Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me-
