The Herd Report is the podcast dedicated to cattle breeding and genetics. Each week, host Scott Beck sits down with producers from across the country to discuss the genetics they’re using in their herds, why they choose them, and how those decisions are shaping their operations. Whether you’re a breeder, a cattleman, or simply passionate about improving livestock, The Herd Report delivers real conversations and practical insights straight from the people making it happen. Produced in partnership with the Rural Radio Network.