Gymnazo Podcast
Gymnazo Podcast
Gymnazo Inc.
Welcome to the Gymnazo Podcast where you get to peak behind the curtains of what it takes to create and run a 7-figure fitness facility that ranks in the top 5% of boutique fitness studios for revenue. But to be honest, that’s the least interesting thing about us. Founded by Michael Hughes, Gymnazo has created an eco-system of services that blend performance with restoration techniques and attracts top coaches to its facility. Hosted by owners Paden and Michael Hughes and their top coaches, this podcast shares their best practices on everything from how to build a sustainable fitness business, to how to program for maximum results, to how to build a hybrid training model (online and in person), marketing secrets, movement innovation and breaking down trends in the industry. If you're a fitness professional or fitness business owner, this is where you learn how to sharpen your skills and see maximum results.
How to Help a Client When They Say They “Have Bad Knees”
In this episode, Gymnazo Founder, CEO and Movement Practitioner, Michael Hughes, sits down with Coach and Movement Practitioner, CJ Kobliska, and Movement Coach, Mitch Schroth, to discuss how to address clients’ knee pain. In this episode, they cover what they do/say when a client says they “have bad knees,” how to shift the conversation to let the client know it’s not the knee, the importance of subjective feedback and the 1-3 scale, the typical motions/experiences that have clients saying “this hurts me,” other common knee discomforts to be aware of, and more! Episode Preview: 1:51 What they do/say when a client says they “have bad knees” 6:36 The common knee problem for truck driver 7:36 How to shift the conversation to let the client know it’s not the knee 16:51 How to really identify the discomfort and pain 19:51 The importance of subjective feedback, and the 1-3 scale 20:41 One thing we know about pain that seems contradictory 22:01The typical motions or experiences that have clients saying “this hurts me” 27:51 Other times knee pain pops up that you may not suspect 30:21 When watching someone’s movement and they are experiencing knee pain, what to look for and how to tweak 38:31 A tweak for when someone is experiencing right knee pain on a left and right lateral shuffle 46:51 Other common knee discomforts to be aware of 50:31 Where we can find some success with knee pain 52:51 10 Observational Essentials 53:41 https://form.typeform.com/to/FfYKye2C (Apply for MDMC) 54:31 When Micahel’s client showed up with knee pain and he had to quickly tweak his program 1:00:51 How to communicate with a client that you notice has some knee pain 1:05:11 The power is in that drip education
Jul 23, 2021
1 hr 14 min
How Being a Great Party Host Can Help Retain Clients in Your Fitness Business
In this episode, Gymnazo Founder, CEO and Movement Practitioner, Michael Hughes, sits down with Coach and Movement Practitioner, CJ Kobliska, to discuss the keys to retaining clients in your fitness business. In this episode, the cover: the survey we made for our clients and our key takeaways, what to do when welcoming clients, why it’s easier to retain clients than get them in the first place, Questions of the Day to engage with clients, What to do to make clients feel like they belong, the bad or limiting class offerings, member socials and what we’ve learned from them, and more! Episode Preview: 2:21 What drew CJs attention to the facility and training style 3:51 The survey we made for our clients and our key takeaways 14:56 What to do when welcoming clients 18:15 Why it’s easier to retain clients than get them in the first place 20:06 Questions of the Day to engage with clients 27:03 The different experiences between most gyms and the ones that speak to you 33:41 how to set up an environment to keep your clients coming and the 5 major reasons they don’t return 36:41 How to actually see growth in fitness journey 41:04 Imagine having access to everywhere your body can potentially be 42:31 https://form.typeform.com/to/FfYKye2C (Apply to be a MultiDimensional Movement Coach!) 45:48 What to do to make clients feel like they belong 52:31 Why Michael doesn’t want his name on the gym 53:31 The bad or limiting class offerings 59:01 Member socials and what we’ve learned from them 1:03:41 Business tip about money and charges
Jul 16, 2021
1 hr 10 min
Biomechanics of the Shoulder and the Challenges with Addressing Shoulder Pain
In this episode, Gymnazo Founder, CEO and Movement Practitioner, Michael Hughes, sits down with Coach and Movement Practitioner, Mitch Schroth, to discuss shoulder biomechanics and how to address shoulder pains. In this episode they cover Mitch’s Shoulder Assessment checklist, what Michael thinks when he hears the word “Assessment”, the shoulder’s many influences, the most challenging shoulder problems, what we see people doing at a traditional gym that isn’t good for their shoulders, and more! In this episode they cover: 4:27 Mitch’s Shoulder Assessment checklist and how we don’t have x-ray vision 5:51 What Michael thinks when he hears the word “Assessment” 6:39 What to look for when you have someone flex 11:01 The Pel-trunk-ula 11:18 Case study of client with shoulder pain 20:41 Mitch is a big fan of breathwork and stretching 21:51 Michael’s recap of Mitch’s assessment process with client 23:51 Shoulder and diaphragm connection, and micromovements 26:27 the shoulder has so many influences 27:25 Michael discusses his client’s ski accident recovery and muscle memory 29:51 The most challenging shoulder problems for Michael and Mitch 34:21 What we see people doing at a traditional gym that isn’t good for their shoulders 38:01 Myths about shoulder workouts 45:36 Interesting shoulder exercises that most people wouldn’t realize are shoulder exercises 48:51 Michael’s story about teaching his 2 year old the Gymnazo warm-up 51:06 Teacup shoulder drill 53:56 https://form.typeform.com/to/FfYKye2C (Apply to be a MultiDimensional Movement Coach!)
Jul 9, 2021
57 min
Creating an Ecosystem of Services: A Win-Win for Everyone
In this episode Gymnazo Co-Owners Paden and Michael Hughes are talking about Gymnazo's ecosystem of services and how with this model, everyone wins. Paden and Michael are sharing their learning lessons from the past 10+ years around creating fitness services. They're taking you on their journey from where Michael started with his service offerings to how they created a thriving ecosystem of services that has helped increase Gymnazo's retention rate to 97%. For a preview of this episode, check out the show notes below: Episode Preview: 1:00 - The services Michael offered when he started his fitness business journey, and how he felt about it 3:35 - The pain points of only offering one service 8:25 - The next service Michael brought in to Gymnazo and what made it really work 15:10 - The hard part about transitioning your personal training services 17:40 - How we split our new training service into two programs 21:40 - A breakdown of our class times and demographics 23:58 - What we felt was still missing from our service options 29:10 - The institutional bias we have as personal trainers 29:57 - What Michael did to get training and facility inspiration 33:00 - The discovery of the semi-private service 37:01 - What we learned through trial and error about semi-privates 39:57 - How to keep trainers from getting bored and burning out 42:21 - What we're doing well that the medical industry isn't 45:10 - Feelings about application fees 51:00 - Monetary values of having an ecosystem 53:35 - https://form.typeform.com/to/FfYKye2C (MDMC Mentorship Program application) 54:48 - Paden spills the beans on what's coming up for Gymnazo
Jul 2, 2021
58 min
How to Navigate Running a Fitness Business With Your Significant Other
In this episode, Gymnazo Co-Owners, Michael and Paden Hughes, sit down to discuss their experience running a successful fitness business while starting and maintaining their relationship, and how Paden went from feeling like “Compromise” was a 4 letter word to now Michael taking over the CEO role. In this episode they cover how their relationship started, the important thing Michael paid for early on, the importance of understanding personality traits to be able to effectively communicate, what didn’t go so well for them, and tips for navigating this situation and still being happily married. Links for items mentioned in this episode: - Enneagram: https://www.enneagraminstitute.com/rheti (https://www.enneagraminstitute.com/rheti) - Human Design: https://www.jovianarchive.com/get_your_chart (https://www.jovianarchive.com/get_your_chart) - Imago Therapy: https://harvilleandhelen.com/initiatives/what-is-imago/ (https://harvilleandhelen.com/initiatives/what-is-imago/) Here's a quick preview of this episode: 2:36 Where Michael was in his business when he first thought Paden should start working with him 11:11 The important thing Michael paid for early on 12:51 Shouldn’t a coach have a coach? 17:20 Michael’s strengths and a discussion about personality traits 22:18 Paden’s strengths 24:31 Michael and Paden’s tug-of-war about the spotlight and how Michael feels about it 29:26 The Trial Period of Paden working for Gymnazo 32:26 Imposter syndrome 33:09 CEO status and Ego compromise 37:09 Big tips for working with your significant other 40:47 What didn’t go so well for Paden and Michael 1:03:51 Tools and tips Paden and Michael used to navigate this situation and still be happily married 1:15:06 What Paden and Michael would do differently
Jun 25, 2021
1 hr 24 min
How the Knee is Like That Really Good Friend That is Always Covering For You
In this episode, Gymnazo Coach and Director of Programming, CJ Kobliska, sits down with Gymnazo Founder and Movement Practitioner, Michael Hughes, to discuss knee biomechanics and what the knee is really telling you. In this episode, they discuss why the knee is such a good friend, why toes in and toes out options are so important for different movements, what to consider when someone comes in with knee pain, CJ’s history of chronic knee pain and more! Here’s a quick Here's a quick overview of this episode: 2:59 Michael breaks down the biomechanics of the knee 4:51 What the knee tells you 8:30 CJ’s visual of how the knee works with the hip and ankle 14:41 How the knee is the good friend and how we can make the other friends (muscles and joints) better 23:21 Why toes in and toes out options are so important for different movements 27:09 What to consider when someone comes in with knee pain 32:34 The knee issue with everyday athletes 37:01 A lot of games of tug-of-war on people’s bodies 42:16 Patella fun fact 45:31 A simple activity to help gauge how the ankle can stabilize 52:21 Multi-Dimensional Movement Coach mentorship program overview 55:11 CJ shares his story about his previous chronic knee pain 59:11 The inspiration for our G1 Level training
Jun 18, 2021
1 hr 3 min
3-Dimensional Movement: What You Probably Weren’t Taught About the Human Body
In this episode, Gymnazo Female Core Specialist and Movement Specialist, Kaleena Ruskin, sits down with Gymnazo Founder and Movement Practitioner, Michael Hughes, to discuss what was missed in the traditional teaching of the three planes of motion and the human body - 3D movement. In this episode they cover what 3D programming is, an example of it using a 3D lunge matrix, what you get with 3D training and 3D maps, the common denominator of most activities and how to train for it, why Gymnazo’s retention rate is so high, and more! Here's a quick overview of this episode: 1:36 What is 3D Programming? 3:16 What is traditionally taught about the 3 planes of motion 5:26 Michael’s after college experience 8:06 When Michael realized he was into 3D Movement 11:11 The 3D Lunge Matrix 15:47 What you get with 3D training and 3D Maps 16:36 Our Grey Institute education 21:27 Kaleena’s training experience and injuries in college 23:26 3D Maps overview 31:06 The common denominator of most activities and how to train for it 40:51 Gymnazo’s retention rate and why our clients enjoy 3D movement 45:11 Our experience 3D Programming 50:06 Fitness is subjective 53:01 What you are missing out on if you aren’t programming or training in 3D 57:01 How we adapt for youth athletics 59:00 MDMC Mentorship Overview
Jun 11, 2021
1 hr 3 min
Sustainable Training is More Than Just a Cool Buzzword That Millennials Love
In this episode, Gymnazo Coach and Director of Programming, CJ Kobliska, sits down with Gymnazo Founder and Movement Practitioner, Michael Hughes, to discuss the significance of sustainable training and how most fitness programs are not sustainable. In this episode they cover how the fitness lifecycle is like recycling, the sport we are inspired by that is not very sustainable, the important questions we ask all new clients, how CJ programs sustainable training in a group training setting, the 5 levels of fitness training, and more! Here's a quick preview of this episode: 2:31 Definition of Sustainable Training 4:21 Michael describes how the fitness lifecycle is like recycling 6:41 CJ's background on how he started out training 11:01 Michael’s pain from high school track practice and how he is feeling today 12:59 Michael’s analogy of professional sports and car tires 17:03 How movement is life 20:06 The sport we are inspired by that is not very sustainable 26:04 Why there’s no such thing as “injury free” 30:51 How Michael approaches a movement illiterate client to guide their movement experience 33:51 The important question Michael asks all new clients and how injuries have memories 36:18 What sustainable training looks like for different age ranges 38:11 CJ's seatbelt analogy 39:39 3 questions we always ask our clients 40:51 Fear of pain as a mental roadblock 42:21 How CJ programs sustainable training in a group training setting 48:51 The 5 levels of fitness training 50:17 All the ways you can do an anterior lunge 52:30 MDMC Program overview 56:56 CJ’s thoughts on sustainability and the world
Jun 4, 2021
1 hr 1 min
Why the Transverse Plane is Crucial for Unlocking Your Client’s Full Movement Potential
In this episode, Gymnazo Coach and Director of Programming, CJ Kobliska, sits down with Gymnazo Founder and Movement Practitioner, Michael Hughes, and Lead Movement Coach, Jonathan Parreira, to discuss how using transverse plane movements in exercises is crucial and can greatly improve client’s strength and range of motion. In this episode they cover what the transverse plane actually is, what isn’t taught in the standard textbook, how to use the transverse plane when assessing a client’s movement, what’s missing in most hip and glute workouts, how to gain more flexibility, and more! Here's a quick preview of this episode: 1:35 What is transverse plane? 2:43 What the textbooks teach you 3:43 What has stuck with Michael since learning about the Transverse Plane 6:06 Goose’s key take away when learning about the Transverse Plane 7:21 Breakdown of what’s going on in each joint to create forward motion 9:21 What’s missing when assessing someone’s rotation 10:51 Michael’s approach to transverse plane assessment 15:21 How Michael approaches the “tells” of the body 19:41 Using other motions to rotate more stably 20:46 In-sync rotation and Out-of-sync rotation 22:31 “It’s not your fault” in regards to pain vs. problem 26:51 Local vs Global rotation 29:51 How do people naturally load? 31:41 Other movements that will benefit from internal rotation hip training 36:51 What’s missing in most hip/glute workouts 38:41 3D Maps and the Gray Institute 40:41 bring the balance to your training 42:11 Intent when lifting 43:51 Gain more flexibility by stretching in 3 planes of motion 48:11 Why counting your pennies is important 49:41 how to change up exercises to provide more variety 51:36 Our disclaimer on exploring motions 52:51 Being a better sitter 53:51 The cool thing about fascia
May 28, 2021
1 hr 15 min
The key to reducing risk of injury in your over 60 clients
In this episode, Gymnazo Coach and Movement Specialist, Kaleena Ruskin, sits down with Gymnazo Coach and Director of Programming, CJ Kobliska, to discuss the ways to keep the aging population excited and engaged for their workouts, as well as how to train them effectively. In this episode they cover the issues with the generic methods of training for the older population, the benefits of complex exercise for cognitive function, one of their favorite functional exercise tools, advice for training an older demographic, the mental and behavioral side of working with older clients, and more! Here's a quick preview of this episode: 2:05 Generic/traditional methods of training for older population 3:35 Cj’s initial reaction to raining older people 5:09 CJ’s thought process when designing programs for over 50 8:31 Why so many Gymnazo members love coming to us 10:01 Benefits of complex exercise for cognitive function 11:27 Where to start with training someone with chronic pain wanting to get up and down 15:21 Balance dots 17:11 Is training stability overrated? 21:17 One of our favorite functional tool at Gymnazo 24:51 Knowing your spacial awareness 25:15 What’s so important in our 3D Movement 27:15 One of CJ’s favorite client success story 32:01 One of Kaleena’s favorite recent client success story 38:51 Beautiful side of aging 40:06 CJ’s advice for training an older demographic 45:31 The mental and behavioral side of working with older clients 46:51 CJ describes study about reminding older people of their “glory days” 49:06 What to tell a client who says “I’m too old”
May 21, 2021
54 min
Load more