<p>In this episode, Irzan Raditya (Kata.ai) talks about:</p><ul><li>How he took Kata.ai from the brink of death to having processed 1 billion customer conversations</li><li>Why channel-market fit is as important as product-market fit</li><li>Why being laser-focused in your vision is key for a startup founder</li><li>How he learned to let go of a profitable business in favour of a scalable business</li><li>The importance of building a strong customer relationship that survives product pivots and near deaths</li><li>Focusing on collaboration rather than competition in the SaaS market in Indonesia</li></ul><p>Podcast information:</p><ul><li><a href='https://www.theravenry.com/growthmultiplier'>Website</a></li><li><a href='https://www.linkedin.com/showcase/growthmultiplier'>LinkedIn</a></li><li><a href='https://feeds.buzzsprout.com/1576762.rss'>Feed</a></li><li><a href='https://twitter.com/rickywillianto'>Host: Ricky Willianto</a></li></ul>

Turning a lifelong habit and passion into a business with Jamie Lee (The Kind Friend)

The pursuit of growth is never-ending for any business - from a small startup all the way to a large global corporation. The Growth Multiplier podcast examines pathways, strategies, and hacks companies have explored and tested in their efforts to scale up their businesses. In each episode, host Ricky Willianto - co-founder of Ravenry - speaks with CEO's, growth hackers, product managers, and marketers all around Asia to find nuggets of wisdom and insights from their journey multiplying growth. Ricky and his guests discuss viral marketing, community building, pricing strategies, channel development, and also company culture and people. Growth Multiplier explores not only replicable successes, but also phenomenal failures that we all can learn from.