
Key Points Clayton Oates, Founder of QA Business, in conversation with Ekwa Marketing CEO, Naren Arulrajah Introduction Opportunities & Problems Time & Money Technology Trust Small businesses Final thoughts Resources: The Future of the Professions by Daniel Susskind and Richard Susskind The Johari Window : www.communicationtheory.org/the-johari-window-model/ Contact Clayton Oates: Website : www.claytonoates.com Email : [email protected]
Oct 25, 2018
39 min

Key Points Salim Omar, Author, Practicing CPA & CPA Practice Coach, in conversation with Ekwa Marketing CEO, Naren Arulrajah Introduction Background Lifestyle practice The creation of a lifestyle practice The ideal client The team The client experience Saying no Being an advisory Family Final thoughts Contact Salim Omar: Website : www.cpamarketinggenius.com Website : www.StraightTalkCPAs.com Call […]
Oct 4, 2018
34 min

Key Points Tony Tropeano, Xero Advisor, CPA Technologist, & owner at Accountant in a Box, in conversation with Ekwa Marketing CEO, Naren Arulrajah Introduction Background The beginning Personal life Working my own hours Using automation Pricing Marketing Sales process Operating module Lifetime value Final thoughts Contact Tony Tropeano: Website : www.accountantinabox.com Email : [email protected]
Sep 20, 2018
36 min

How accountants can transform the way they think, act and run their businesses featuring Orin Wilson
Key Points Orin Wilson, Co-Founder of My Practice Advisor & Partner & Director of Firm Development for Jacob’s and Company CPAs, in conversation with Ekwa Marketing CEO, Naren Arulrajah Introduction Background The way accountants think Making the change Adding value to your life and business Automating for the better Final thoughts Contact Orin Wilson: […]
Sep 11, 2018

Key Points: Jon Lokhorst, Former CPA and Founder of Lokhorst Consulting, in conversation with Naren Arulrajah Introduction Background Self-Leadership Your unique ability The blind spot Branding & marketing Final thoughts Contact Information: Website : www.lokhorstconsulting.com LinkedIn : https://www.linkedin.com/in/jonlokhorst/
Sep 6, 2018
36 min

Key Points: Shehan Chandrasekara, CPA and CFO at Jag CPA’s & Co., in conversation with Ekwa Marketing CEO, Naren Arulrajah Introduction Background Mindset & language of tech clients Differences in traditional and tech mindset Adding value as a CFO Metrics and business models Adding value to clients Final thoughts Contact Shehan Chandrasekara: Website : www.jagcpastx.com […]
Aug 29, 2018
23 min

Key Points: Peter Martinsen, CPA and Managing Member of Peter H. Martinsen CPA, in conversation with Naren Arulrajah Introduction Background The differences Providing value Being involved all year Marketing Systems A typical day Final thoughts Contact: Linkedin Twitter
Jul 24, 2018
40 min

Key Points: Dr. Sean Stein Smith, Personal Finance Expert, in conversation with Naren Arulrajah Introduction Background Crypto Currency Blockchain Joining Blockchain Public and private key Process of Mining Top 3 questions Final thoughts Linkedin Twitter
Jul 11, 2018
36 min

Key Points: Janine Rogan, Finance Writer, Speaker & Tax Specialist, in conversation with Naren Arulrajah Introduction Background Taking the opportunity Speaking Use your experience Mentoring Advice to those starting out Women in business Final thoughts Website: www.janinerogan.com
Jul 5, 2018
30 min

Key Points: Joshua Lance, Lance CPA Group and Entrepreneur, in conversation with Naren Arulrajah Introduction Background Outsourcing services Targeting specific audiences Building a business Your team Purposes of your teams Marketing and sales The human side Final thoughts Website: www.lancecpa.com Email: [email protected]
Jul 3, 2018
42 min
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