Send us Fan Mail Sometimes Google Ads will never work, not because of poor management, but because the conditions simply don't support it. In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers an honest assessment of the four structural reasons an ad account is destined to underperform regardless of how well it's run. Learn why Google is fundamentally a demand capture and physical availability channel, why it should almost never be your first marketing channel,...
Jul 5
12 min
Send us Fan Mail Your shopping campaigns could be bleeding revenue right now, and the problem isn't in your Google Ads account, it's in Merchant Center. In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through 14 of the most common Google Merchant Center mistakes he sees in real accounts, from unresolved product disapprovals, outdated feeds, and account-level misrepresentation suspensions, to neglected custom labels, unused add-ons, automated discounts, and the content A...
Jun 28
14 min
Send us Fan Mail ROAS looks great on paper, but if Google can't see your margins, it's quietly pushing your least profitable products and costing you money. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly why ROAS is a flawed optimisation signal for most ecommerce businesses, how to feed profit data directly into the Google Ads algorithm using conversion value rules, server-side tracking via Stape, or Profit Metrics, and why switching to target POAS ...
Jun 21
18 min
The Google Shopping Pricing Trick Your Competitors Don't Know About: Automated Discounts Setup Guide
Send us Fan Mail Google's automated discounts feature just grew one client's gross profit by 25%, and it's now easier to set up than ever. In this episode of the Google Ads Unleashed Podcast, host Jeremy breaks down exactly what automated discounts are, how Google's AI dynamically adjusts your product prices within a range you control to win more visibility, clicks, and conversions in the shopping auction, and why counterintuitively dropping prices can actually increase profit. Le...
Jun 14
17 min
Send us Fan Mail Your Google Ads account just got hacked, thousands spent in minutes on fraudulent campaigns. Here's exactly what happens next and how to recover. In this episode of the Google Ads Unleashed Podcast, host Jeremy walks through a real account hack he helped a friend navigate, covering the full Google rollback process step by step, from fraudulent campaign detection and limited account access to campaign restoration, user reinstatement, and how to chase a refund. Lear...
Jun 7
12 min
Send us Fan Mail Google just told the world you can't choose keywords anymore - here's what that actually means for your ad account in 2026 and beyond. In this episode of the Google Ads Unleashed Podcast, host Jeremy cuts through the noise from Google Marketing Live 2026, breaking down seven key announcements including AI Max for Shopping, Asset Studio's AI-generated creatives, universal cart infrastructure, demand gen attribution upgrades, and the shift of ads into Gemini's conversatio...
May 31
15 min
Send us Fan Mail When your Google Ads stop scaling, it's usually because you've run out of product-aware traffic, and advertorials are how you fix that. In this episode of the Google Ads Unleashed Podcast, host Jeremy delivers a practical mini playbook on how to use advertorials to bridge the gap between problem-aware cold audiences and your product page, covering everything from domain setup and funnel tools to cross-domain tracking and bid strategy progression. Learn why a separ...
May 24
16 min
Send us Fan Mail AI just audited a Google Ads account with two years of data, and it got every observation right and almost every conclusion wrong. In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down a real AI-generated Google Ads audit a client submitted, walking through exactly what the tool caught, what it missed, and why correlating data points without business context leads to dangerously confident but fundamentally flawed conclusions. If you ma...
May 17
12 min
Send us Fan Mail On-platform data doesn't always reflect reality, so how do you actually know when to scale your Google Ads? In this episode of the Google Ads Unleashed Podcast, host Jeremy Young shares a practical three-step framework for making confident budget and scaling decisions, covering post-purchase surveys, first-party tracking and attribution models, and on-platform metrics. Learn why incrementality matters more than reported ROAS, how to choose the right attribution mo...
May 10
17 min
Send us Fan Mail Spotted a competitor running ads on your brand name? Here's exactly why it happens and how to shut it down. In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down how competitor brand bidding works, from accidental PMax spillover to deliberately crafted conquesting ads. Learn how to use auction insights, bid strategy, and sharp ad copy to outgun competitors and make their clicks painfully expensive, or when to go nuclear and take the fi...
May 3
12 min
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