Can you really make money out of doing good? Is it possible to make systems-level change on your own, or more effective to be part of a collective? And is all the role of business, government or nonprofits anyway? Questions like these take a big brain to work out and that big brain has a name: Mark Kramer. He’s an impact investor, philanthropist, company founder, Harvard lecturer and co-creator of the world-changing concepts of Shared Value and Collective Impact, two framewo...

Humble, charming and whip-smart, Professor Mark Kramer is co-creator of both Shared Value and Collective Impact, two of the most seminal concepts in sustainability and social impact of the last 20 years. But, while the words are thrown around regularly, how many of us really understand what these concepts mean and how to apply them? In this special edition bonus episode, Goodtrepreneur has teamed up with the Shared Value Project to bring you a 30 minute Mini-Masterclass with Mark where...

It’s been said that perfect is the enemy of progress. Yet it is in the seeking of perfection that progress is made. So how do you overcome this paradox? It’s an important question because, when we’re talking about things like plastic in the ocean or children in poverty, perfect has to be the goal, right? But perfect is also often unachievable. And too often that gets used as an excuse for inaction. ‘Sure solar panels are good but I heard they don’t get recycled.’ ‘Yeah you chose an eco-...

What if 1% of everything you bought helped buy you a better world? That's the good idea behind 1% for the Planet. With thousands of members who have collectively donated over US$846 million to help our home planet, it's one of sustainability's great success stories. So why has it been so successful when other attempts to get companies to fund things that help people and planet have failed? In this episode, CEO Kate Williams breaks down some of the many reasons, including: 💡 It's a simple i...

Last August I set out to talk to founders of companies and other ideas on a mission to do good for our home planet. I've since spoken to more than a dozen of these legends and learned a lot. The idea is to assemble their collective wisdom into some sort of simple playbook that makes it easy for more people to have a go—and succeed. This season wrap starts with an updated missive on why these 'good ideas' are so important for speeding up sustainability in the business world, then outline...

What if you could help your home planet 🌳 by simply sitting on your bum, enjoying a beer🍺? That's the good idea behind Hawke's Brewing. Started as a crazy conversation between two mates asking each other who they'd most like to enjoy a beer with, Hawke's Brewing is not just a great beer, it's a great way to fund nature too - and one that came from Bob Hawke himself. When asked if he would lend his likeness to a brand new brand of beer he said yes on two conditions: ☝️ First, he would earn ...

Here's a sad stat: according to Suncorp 2019 Australian Youth Confidence Report around half of teenage girls stop playing sports by age 15 and confidence is one of the main reasons why. It's not just teens either. New mums often find sports clothes don't fit like they used to, and even twenty somethings who don't fit the 'model' body simply come to believe some sports just aren't them - skiing and snowboarding included. Maria Baker has a good idea to do something about it. ...

You may have read the news stories: in 2025 renewables ⚡️🌞 overtook coal as the world's #1 energy source, for the first time ever. This is clearly good news, but how good? 🤨 And why is it happening and what does it mean for the future of climate and life on our home planet? 🌏 If anyone knows, it's probably Bill McKibben. As co-founder of 350.org, founder of Third Act, creator of Sun Day and author of over a dozen books on climate and the environment including his latest, Here Comes the S...

What would you do if the kids came home and accused you, well all adults, of trashing our home planet? Nik took it as a call to arms, putting together a pitch to wife Joss and, in doing so, started the ball rolling one what has to be one of the most impressive family business stories ever. From a globally coveted display in the window of Selfridges to a feature in Forbes to becoming Australia's most awarded eyewear, Good Citizens is a true tale of how inspiration and perspiration can m...

Payment gateways might not sound sexy, but when you consider that we Australians make 23 million financial transactions everyday, that's a crazy big opportunity to find a way to help our home planet in a huge way. 💰👉🌏 Maddi and Glenn have a good idea. By building a system that's as good as or better than the one businesses use today, then giving 50% of profits to nature projects, they have found a big solution to the big problem of deforestation and the destruction of our natural worl...