Good Til Cancelled
Good Til Cancelled
Good Til Cancelled
Nic Nielsen is a financial advisor. Corey Keating provides marketing for financial advisors. They’re both fired up about the current opportunities in the industry, growing their businesses, attracting more clients, creating better marketing programs on top of their shared desire to talk basketball, sports cards, fitness, family, and bunch of other random topics.
Clients in Crypto, Creative Relevance, Why Newsletters, Parenting & Coaching in Youth Sports -- 011
Clients investing in crypto and managing assets Staying relevant creatively Investment management marketing, or lack thereof Newsletter creation and evolution Patience & Discipline Youth Sports (Parenting & Coaching) Thank you for listening! --- ⁠Nic on LinkedIn⁠ ⁠📄 Dollars & Diagrams Newsletter⁠ ⁠Know My Plan - YouTube⁠ ⁠Corey on LinkedIn⁠ ⁠Corey on YouTube
Feb 29, 2024
1 hr 1 min
Are You Keeping "The Main Thing" the Main Thing? -- 010
Creating a safe space for prospects to open up The movie "Dumb Money" Favorite baseball movies Social media marketing, advising to other advisors, and building a personal brand through newsletters and YouTube Newsletter success stories Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Corey on LinkedIn Corey on YouTube
Feb 14, 2024
56 min
What's Next on Social, Character Content, and Why ______ is Our Favorite Movie -- 008
It is no secret that we both spend a lot of time on Social Media, so where is the puck is going? What's next? “Character content is the new conversation unlock?” How on earth do we have the same favorite movie? What do you enjoy most about the movie? NBA Season Getting to see an NBA game in floor seats More conversations in the DM’s “Sales message is the great amplifier” –Henna Pryor Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Nov 30, 2022
56 min
Speak to Your Niche, Structuring an Email Newsletter, and Diversifying Your Content -- 007
Good Til Cancelled is back! Episode 07 is from Spring 2022, but full of actionable / great content, including:  Creating consumable content that you’d want to consume yourself Speaking to your avatar/niche Diversifying our reach via multiple platforms YouTube Should FAs explore paid ads (BONUS) Corey talks how to, frequency of the ideal FA newsletter Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Nov 22, 2022
1 hr 5 min
The Most Ignored Demo in Finance and How Would You Build if You Started Over -- 006
(The episode begins at 4:10, while the business conversation begins at 17:40). This episode talks about the most ignored demographic in finance, how Nic would rebuild if he started over (26:50), the paid-ad opportunity on Facebook & Instagram (32:00), kids and money lessons (39:00).  Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Mar 21, 2022
1 hr 10 min
Appropriate Content Production, How to Lose Clients Gracefully, Advisor Decisiveness, and Over-Parenting -- 005
On this episode Corey & Nic dive into the proper level of creativity and production needed for quality content. How advisors should handle losing clients with grace. Why many advisors may regret not moving faster and more decisively within their business. And the classic dilemma of being a parent, how much is too much, not enough, and how do we know if we're doing a good job? Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Mar 9, 2022
58 min
Hollywood Creates Distrust? Financial Specialization Creates Confusion? Common Pitfalls. NBA and Sports Cards. -- 004
On episode 04 we start with the NBA excitement, sports cards, fixing the dunk contest, and shows. Does Hollywood (shows and movies) make finance less trustworthy? (20:15). Advice from the neighbor. Financial specialization has made it difficult for consumers to consume (36:30). How advisors become advisors? (41:35). Common pitfalls when getting into the advisor industry (46:40).  Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Mar 1, 2022
1 hr 6 min
Wish You'd Done Sooner as an FA? LinkedIn's Decline, YouTube is Untapped, 76ers - Nets Trade -- 003
In this episode we discuss the changes happening in realtime on LinkedIn and the overall decline of the feed. How and why content remains stronger than DMs. What Nic Nielsen wishes he'd done sooner as a FA (13:30). How underutilized YouTube is by the entire industry (22:30). A young financial advisors process and why you need to focus on what you like and are good at, don't get spread too thin (28:00). More thoughts on the Indy channel (33:00). Final thoughts on the 76ers and Nets trade (44:00).  Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch show clips: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Feb 18, 2022
50 min
Nothing is Bigger Than the Little Things; Buying Leads, the Diderot Effect, Best Buy's viability, Swearing, and Best TV Shows -- 002
On episode 02 we go over a handful of random topics, including some dialogue about the NBA's list of all-time top 75 players, the Diderot Effect and how it impacts our behavior and budget, computer malfunctions, what makes Best Buy a viable box-store going forward, the lure and temptation of buying leads, along with our favorite TV shows of all-time.  Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch the show: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Feb 11, 2022
57 min
Positive Entourage, the FA Plateau, Improving Baseball, What's Ben Simmons Doing, and an Actionable Tip for Advisors -- 001
On our first episode we discuss surrounding yourself with a positive entourage that can help you focus on your strengths (4:00), the career plateau for many advisors (21:00), how to revive and make MLB more appealing (28:00), what is Ben Simmons and the 76ers doing (42:00), and finally we close with an actionable tip for financial planners "be prepared" (54:00). Thank you for listening! --- Engage with Nic: https://www.linkedin.com/in/knowmyplan Engage with Corey: https://www.linkedin.com/in/coreykeating Watch the show: https://www.youtube.com/channel/UC-VTywtxLXXPfgIQO2koWJw
Feb 3, 2022
1 hr 1 min
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