In this episode of "Get Mic'd," we explore the art of brand building with Nick Thompson, CEO of The Atlantic. Nick shares insights into managing both personal and company brands, highlighting the symbiotic relationship between the two.
Discover Nick's unconventional journey into journalism, including a gripping story from his early career. He discusses implementing digital paywalls at renowned publications like The New Yorker and Wired, shedding light on the intricate balance between subscriptions and advertising revenue.
Nick also unveils his latest venture, speakeasy.ai, a social media platform aimed at fostering civil discourse online. Gain a deeper understanding of brand management, media strategy, and the evolving landscape of digital journalism from a true industry leader.