Getting into real estate can be a bit tricky since there are so many places you can start investing into. One great business strategy for those who want to put money into this industry is to look for a reliable and trustworthy mentor. This is what Mark Hayes did when he first invested in real estate, and now he returns the favor by mentoring other investors in jumpstarting their own careers. He joins Andy McDowell to share how an engineer like him found success in fix and flips and eventually passive investing. Mark breaks down tips on mitigating risks in real estate investments, transitioning from an active to a passive investor, and working on your business instead of in it.
Nov 8, 2022
42 min
Small businesses can create enticing websites and offer incredible products all they want, but if no one can find them, it is useless. Business visibility is everything in today's digital world, and success will come to you if you know how to play your online cards right. Andy McDowell and Zach Levy sit down with Ira Bowman to discuss how to expand your audience reach through well-designed online marketing strategies. He talks about the best social media platforms to market your content, how to outperform your competitors' posts, and the best ways to increase website traffic. Ira also explains how entrepreneurs can actively address market risks by building multiple income streams and getting advice from successful people ahead of the race.
Nov 1, 2022
57 min
We are in an age of rapid content creation. Unfortunately, the speed with which things are produced, it has become more about quantity than quality. The true good stories get lost. Mark M. Smeltzer has observed this, calling for more quality content that brings value. He is a writer, actor, producer, and director strictly focused on producing his own content, working with fellow entertainment professionals, and helping others achieve their dreams. In this episode, he joins Andy McDowell and Zach Levy to take us behind the scenes of Hollywood and share how leadership and culture show up in the entertainment industry. Mark highlights the importance of storytelling, especially in creating authentic and valuable content. Much like in any business, if people don't trust you, it doesn't matter how good of a story, product, or service you have. It's not going anywhere, nor is it going to be heard.
Oct 25, 2022
56 min
In the apparel industry, it’s important to embrace who you are. This is the purpose and passion of Dean Wegner. Instead of creating clothing lines for cheap overseas, he’s doing it right here in the US. Dean transitioned out of the military to become an entrepreneur. He explored many fields until he found what he truly loved, and that was in selling American-made products. This is why he opened Authentically American, an American-made apparel brand. Join Andy McDowell as he talks to Dean Wegner about his journey out of the military and into entrepreneurship. Discover why he is so passionate about patriotism and why it’s so important to support American-made brands. Find out how he built and grew his brand all across America. Learn how you can discover what you’re really passionate about because that is how you can really make a difference. Start finding your why today!
Oct 11, 2022
48 min
There is so much noise out there that it can be challenging to find the right one for you. In business, your success could very much depend on the people you surround yourself with. And in this episode, our guest has created a new kind of marketplace that removes the noise of finding buyers and sellers within the energy space. Andy McDowell is joined by Matt Russell, the CEO ofProCents, where they help vet buyers and sellers, bring those partners together, help them increase their revenue stream, and build a true partnership. Matt shares with us how they started and worked on their mission. He then offers great lessons and insights on sales, processes, and leadership. So don't miss out on this conversation to find out how this new marketplace can help not only you but the industry as a whole improve efficiency.
Sep 27, 2022
44 min
Zach and Andy welcome Mark Carpenter to the podcast. Mark is a serial storyteller. Telling stories since childhood, Mark leveraged his ability into a career in marketing communications and public relations and later as a college professor and corporate facilitator. His storytelling became even more purposeful and effective after researching and writing the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire.” Now, as a facilitator, consultant, and speaker, he teaches others what he learned in the process. We discuss the importance of storytelling in business and life, the long history of storytelling and the mechanics of an effective and entertaining story. We hope you will have a listen to help you with your own storytelling skills!
Jul 20, 2022
51 min
Annie P. Ruggles got her start in that crucible of all successful salespeople; musical theater. After moving up - being pushed up, more accurately - through the ranks at the theater house, she found herself in the role of marketing manager without any training or experience and discovered a knack for promotion. After leaving to enter the psychology coaching space, she soon found herself surrounded by people who didn’t want to be coached on happiness, but rather on how to make their own coaching profitable. In the end, their primary stumbling block was the same stumbling block that exists in all marketing, the fact that successfully promoting a service and asking for sales are not the same thing, and people are often not comfortable with that fact no matter how ethical or necessary their service may be. With the goal of overturning the common wisdom that the art of selling is indistinguishable from the art of manipulation in mind, Annie founded the Non-Sleazy Sales Academy.Zach and Andy talk all things sales with Annie to include the art of the close in sales, how to best approach a sales conversation and that actually introverts make really good salespeople! Hit that subscribe button so you don't miss an episode of the Generate Your Value Podcast!
Jun 28, 2022
59 min
Zach and Andy have a discussion about personal branding with Chellie Phillips, who is a sweet-tea-sipping, sassy Southerner with a passion for helping dynamic, driven, career-minded professionals write their own success stories. She’s a coach, corporate trainer, and motivational speaker, as well as the author of two award-winning books: When In Doubt, Delete It and Get Noticed, Get Hired.Chellie’s “Successfully Ever After” formula is designed to land you in an ideal career, perfectly matched to your skillset, that feels more like “get to” than “got to.” For over 20 years, she has used her first-rate public relations and communication skills to help countless people create an authentic personal brand designed to get them noticed and hired. She also leads corporate training about creating a company culture that encourages employee support, growth, and community. Chellie is on a mission to help others tune in to what makes them great, package it properly, and use their existing skillset to find the path to their highest potential!
May 31, 2022
47 min
Andy welcomes Jennifer Tsang to the podcast to talk about overthinking and dwelling on WHY too much in business and leadership. Jennifer has more than 20 years of experience working with Cisco Systems’ Learning and Development organization, leading large-scale internal learning programs. Jennifer is a Professional Certified Coach (PCC) and uses her skills to help people build mental fitness and find greater success by developing mindfulness and discovering their leadership strengths. She hosts the In the Lead Show, a weekly podcast designed to help you stretch your thinking and to close the gap between doing and being.
May 24, 2022
1 hr
Zach and Andy have a conversation about entrepreneurship with John Burke, a Grammy-nominated composer and pianist from Atlanta, GA, with a prolific career. John has released multiple acclaimed instrumental albums; scored for film, theatre, and video games; written a musical; and performed at countless events and concerts. In 2016, John's self-released piano album, Orogen, was nominated for Best New Age Album at the 59th Annual Grammy Awards. John serves as the music director for Christ the King Lutheran Church in Peachtree Corners, GA, and plays gigs all over the state. You can find John Burke in the following places:Twitter: @JohnBurkeMusicInstagram: @JohnBurkeMusicWebsite: www.johnburkemusic.comLinkedIn: https://www.linkedin.com/in/johnburkemusic/
May 17, 2022
46 min
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