Front Office Exchange
Front Office Exchange
Front Office Exchange
The Front Office Exchange Podcast is hosted by Jake Fehling of KFA Search and takes a closer look at the careers of executives and rising stars in sports business.
Episode 29: J.D. Kershaw, Vice President, Marketing, Columbus Blue Jackets
Welcome to Episode 29 of the Front Office Exchange podcast featuring J.D. Kershaw, Vice President of Marketing for the Columbus Blue Jackets. Today's podcast combines a little of everything from our last few episodes: J.D. was a former hockey player who learned quickly that he wanted to move to the business side of the sport. One of my favorite parts of the conversation was about this transition; since he was still in shape and a strong player, he would work out with the San Jose Sharks - the club that offered him his first off-ice role - and he said that he was immediately pegged as a "hockey guy." J.D. was more interested in the business side than "hockey ops," however, so he had to make a conscious effort not to pigeon-hole himself early in his career. After a later stint with NHL Europe overseas, J.D. - via an assist from his wife! - relocated to the U.S. to help launch the Columbus Blue Jackets. He hasn't looked back since. It was great to hear about Columbus the city, and how it surprises and impresses the national media and visitors every chance it gets (All-Star Game, NHL Draft, etc.). J.D. was a blast, and his insight into marketing a team without a consistent tradition of winning (yet!) and in a smaller, non-traditional hockey market was fascinating. Big thanks both to J.D. and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Mar 1, 2017
38 min
Episode 28: Josh Brickman, Vice President, Strategy, Boston Bruins & TD Garden
Welcome to Episode 28 of the Front Office Exchange podcast featuring Josh Brickman, Vice President of Strategy for the Boston Bruins and TD Garden. I met Josh through Russ Scibetti, and if you listened to the latter on Episode 21, then you know what to expect here: Josh is super bright, and the Bruins and TD Garden are clearly in good hands with him as it relates to their business intelligence and strategic marketing efforts. Josh is not even five months into his role there, so we discussed his relocation to Boston and what makes that city not only special but also different from his previous stops. He talks about his early career with Turnkey Sports & Entertainment, which equipped him with broad-based sports business strategy and research experience that he leveraged later in his career with Monumental Sports & Entertainment in Washington, D.C., and now in Boston as well. Big thanks both to Josh and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Feb 22, 2017
34 min
Episode 27: Jarrod Dillon, Executive Vice President, Sales & Marketing, Tampa Bay Lightning
Welcome to Episode 27 of the Front Office Exchange podcast featuring Jarrod Dillon, Executive Vice President of Sales and Marketing for the Tampa Bay Lightning. Jarrod was a referral from previous guest Doug Warf, and he's nearing his two-year anniversary with the Lightning. I tell him a story of a recent trip of mine to Tampa, where in meeting with several sports business executives in the area, they all raved at the Lightning organization, both on the ice and off. Jarrod acknowledges that on-ice success definitely doesn't hurt, but he also discusses how the Lightning's strong front office leadership has bred a team-wide winning culture. Jarrod was previously a west-coaster, so he chats about his family's move east, and with stops at the Raiders, Padres, San Francisco Giants and in minor league baseball, he offers a unique all-sports, all-leagues perspective on careers, advice and much more. Big thanks both to Jarrod and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Feb 17, 2017
39 min
Episode 26: Malaika Underwood, Vice President, Licensing, The Brandr Group
Welcome to Episode 26 of the Front Office Exchange podcast featuring Malaika Underwood, Vice President of Licensing for The Brandr Group, and six-time USA Baseball alum. Much like our previous podcast with Casey Crawford, this episode features a star athlete, but what makes Malaika unique is that she's still an active player. She walks through her career on the field and off, and discusses the unique work she's doing for Brandr. On the personal side, Malaika and her husband are set to relocate from Atlanta to the Jacksonville, Florida-area soon, as her responsibilities at Brandr have grown. As a former USA Baseball employee, I did my best to not talk too much red, white and blue, but Malaika said her experience with Team USA has helped make her successful in what has become a progressive career in sports business. She's a Tar Heel as well, so there may or may not be several shameless Carolina plugs here as well. Hopefully I haven't lost most of my listeners at this point! Big thanks both to Malaika and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Feb 8, 2017
32 min
Episode 25: Casey Crawford, CEO, Movement Mortgage & 2003 Super Bowl Champion
Welcome to Episode 25 of the Front Office Exchange podcast featuring Casey Crawford, Chief Executive Officer and Co-Founder of Movement Mortgage. Yes, you heard that right. I'm interviewing the head of a mortgage company for this episode. Casey's background is unique, however, as he is a former NFL tight end, having spent time with the Carolina Panthers and Tampa Bay Buccaneers, and winning a Super Bowl ring in 2003 with the latter. Upon retiring, Casey entered the mortgage and real estate business, and over the last 10-plus years, he's grown Movement into one of the fastest-growing private mortgage companies in the country with a perennial listing in the Inc. 5000. On top of that, today - Feb. 1 - marks my first day with the company; I'm joining Movement as its new Vice President of Content and Social Strategy. He's also my brother-in-law, so yes, this episode is a little unique. We talk about my role at Movement - and don't worry, I have plans to continue this podcast! - but my main focus is on Casey's career and thoughts in general about the challenges many professional athletes face when their playing careers end and they look to transition to a new career. Big thanks both to Casey and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Feb 1, 2017
46 min
Episode 24: Corey Breton, Executive Vice President, Sales, Los Angeles Football Club (LAFC)
Welcome to Episode 24 of the Front Office Exchange podcast featuring Corey Breton, Executive Vice President of Sales for the Los Angeles Football Club, an MLS expansion team which is set to begin play in 2018. Thank you for the thousands of emails and comments about when I will finally bring on someone from professional soccer. Your voices have been heard. OK, maybe it wasn't that dramatic, but I was excited to bring someone on from that sport. Corey's in a unique "hurry up and wait" type of situation in L.A., while they work on building a stadium and launching a team, and since he joined the club last year, L.A. has added not one but TWO NFL teams. Corey talks about that increase in ticket-buyer competition and much more over the course of our conversation. He was FULL of great advice, with a couple of things standing out to me: 1. Render more services than your paycheck calls for, and 2. If you focus too much on the next step, it never comes - put blinders on and do great work now. He shared what it was like to move his family to the west coast as well, after an earlier career that saw him spend much of his time in the southeast and midwest. Big thanks both to Corey and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Jan 27, 2017
50 min
Episode 23: Career Advice 1.0
Welcome to Episode 23 of the Front Office Exchange podcast where we're trying out something new - a first installment of a career advice compilation episode. In this show I'll revisit four of my favorite pieces of advice from past guests, all of which I think are applicable whether you're in the sports business industry or not, or whether you're a senior executive or recent graduate. For a complete list of advice that has been shared on the podcast to-date, please visit www.frontofficeexchange.com. Thank you for listening and for your continued support of the pocast! For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Jan 18, 2017
6 min
Episode 22: Ken Halpin, Athletics Director, Winthrop University
Welcome to Episode 22 of the Front Office Exchange podcast, featuring Ken Halpin, Athletics Director for Winthrop University, a public school in Rock Hill, S.C., which is just south of Charlotte, and a member of the Big South Conference. So, what were you doing in sports business in your mid-30s? That's what I kept asking myself when talking to Ken, Winthrop's new AD as of last summer. He's a PhD with an early career outside of sports business, and he's hit the ground running here in the greater Charlotte area with Winthrop. I was referred to Ken by past guest Troy Kirby, and he was as-advertised: super impressive and a clear rising star in the industry. Ken discussed what it was like for him - both personally and professionally - to move his family from the west to east coast while giving a unique look into what the first six months are like for a new and first-time AD. He could not stress the importance of his PhD enough, and said that learning the value of revenue generation early on in his career has helped him immensely as he's progressed. One piece of advice he was given by a mentor that shared related back to his graduate degree, and the doubts he had when considering enrolling. "Stop thinking about how smart you are or aren't," the mentor said. "It's about persistence and how hard you will work." I think that's something we can all appreciate. Big thanks both to Ken and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Jan 11, 2017
40 min
Episode 21: Russ Scibetti, VP, Product Strategy, KORE Software & Editor, TheBusinessofSports.com
Aaaannnnd we're back! Welcome to Episode 21 of the Front Office Exchange podcast, featuring Russ Scibetti, Vice President of Product Strategy for KORE Software. I hope everyone had a wonderful holiday season first and foremost, and that you're as excited as I am about getting 2017 started on the right foot. With that in mind, I think we've got the perfect podcast to kick things off in a big way. Russ is very well known in sports business circles, not only through his work with the New York Jets and KORE, but also through his 8+ years running TheBusinessofSports.com. He's very active on Twitter and in general is considered a #sportsbiz thought leader. Russ's career is fascinating; after an early career outside of sports, he attended Arizona State's dual MBA and Sports Business Degree program, From there, as he coined it, he, "embraced his skill set," and married sports with his strengths in CRM and database marketing. He rose quickly through progressive roles, much of which he attributed to "saying yes" to opportunities and leveraging his growing network. As it relates to the latter, he stressed, "it's not just who you know; it's who you know who knows what you know." Big thanks both to Russ and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Jan 4, 2017
39 min
Episode 20: Troy Kirby, Host, "The Tao of Sports" Podcast & Sports Business Consultant
Welcome to Episode 20 - the holiday edition! - of the Front Office Exchange podcast, where you'll hear from the one, the only, Troy Kirby, Sports Business Consultant and host of the popular "The Tao of Sports" podcast. Let's be honest, if you're listening to my podcast, you're definitely listening to Troy's. When I started FOE a few months ago, I had a plan in mind, but I would be lying if I said I didn't try to mimic many of the things that Troy does in ToS. While his podcast is more topical rather than career-focused, his passion, energy and the sheer volume of podcasts he's produced (700+?!) is staggering. The man is a machine, and he has set quite a bar in the sports business podcast world. Troy and I went for close to an hour, and he commented at one point that he's sure he was being boring and that the podcast was running long. Needless to say, I disagreed; while yes, this is one of the longer podcasts I've posted, if you're into sports business, I think you'll love it. I appreciated Troy's perspective on always wanting to learn, grow and experience best practices in sales, even in different industries. He recalls some of his favorite podcasts and advice he likes to share to those in the industry, including that there is no excuse not to do something - anything - that you want to in today's day and age; technology puts everything at our fingertips, and he points to his podcast - and mine - as an example of that. We also talked about his sales boot camps and what he's up to now outside the podcast. Big thanks both to Troy and to you for listening. For show notes, past episodes and more, please visit us at www.frontofficeexchange.com, on Facebook at Front Office Exchange and on Twitter at @frontofficeexch. Please also feel free to reach out to me directly at [email protected] and on Twitter at @jakefehling. This and past episodes of Front Office Exchange are available on iTunes and SoundCloud, among other places, and I encourage you to subscribe, share episodes, rate them, add comments, and suggest ideas for future guests.
Dec 19, 2016
59 min
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