The Franchise Scale Up Show with Guy Coffey
The Franchise Scale Up Show with Guy Coffey
Guy Coffey
Welcome to The Franchise Scale Up Show hosted by Guy Coffey. Guy is an entrepreneur, franchise veteran, and co-founder of a successful franchise brand. Join Guy as he dives into real-world stories, strategies, and insights from inspiring entrepreneurs, industry experts, and thought leaders.Discover actionable advice on launching, scaling, and sustaining a meaningful business while thriving in life. From solo episodes breaking down simple, effective strategies to candid interviews uncovering challenges, breakthroughs, and success secrets, this podcast is your go-to for honest, practical guidance.Whether you’re just starting out or scaling to the next level, The Franchise Scale Up Show will empower you to build a business, and life, you love.
The 3 Things That Will Double Your Franchise Conversion Rates | Dave Hansen, ClientTether
Guy Coffey sits down with Dave Hansen, CEO of ClientTether, one of the most trusted CRM and sales automation platforms in franchising. Dave is a cancer survivor, dad of four,blacksmith, and former tech consultant who got roped into franchising by a neighbor at a camping trip and never looked back. ClientTether is purpose-built for franchise development and unit operations, and Dave has become one of the most well-connected and candid voices in the space. He doesn't sugarcoat what works ...
Jul 8
41 min
How Kristin Oja Built STAT Wellness and Is Redefining Healthcare
What if healthcare focused on keeping people healthy instead of simply treating them when they're sick? In this episode of The Franchise Scale-Up Show, Guy Coffey sits down with Kristin Oja, Founder and CEO of STAT Wellness, a rapidly growing wellness company combining functional medicine, strength training, nutrition coaching, and preventative healthcare under one roof. Kristin shares her journey from personal trainer to nurse practitioner to entrepreneur, revealing why traditional healthcar...
Jul 1
47 min
Franchising Myths, Dairy Queen Incentives, and the Future of Franchise Growth
Guy Coffey and franchise veteran Pete Ricciardi discuss Dairy Queen's unusual $150,000 franchise incentive, the economics of QSR brands, franchise successes and failures, customer experience, Wendy's breakfast challenges, Raising Cane's growth, and why franchising remains one of the most powerful business models in America. Connect with Guy Coffey: LinkedIn: www.linkedin.com/in/guycoffey Website: www.guycoffey.com Instagram: @guycoffey YouTube: @guycoffey
Jun 24
45 min
The $2,000/Hour Rule That Fixes Founder Bottlenecks with Adam Spector
Most founders don’t have a growth problem. They have a time allocation problem. They’re stuck doing work they shouldn’t be doing—and it’s limiting their ability to scale. In this episode, Guy Coffey sits down with Adam Spector, founder of Chore, to break down how founders become bottlenecks—and how to remove themselves from that role. Founder Bottleneck: A situation where the business depends on the founder for execution, decisions, or operations—slowing down growth. Delegation: T...
Apr 28
37 min
From Invisible Tech to Industry Leader: DevHub’s Pivot Story with Mark Michael
For most of its existence, DevHub wasn’t a brand. It was the engine behind other brands. For over 16 years, Mark Michael and his team powered websites for agencies and marketing platforms—completely behind the scenes. No visibility. No recognition. Just infrastructure. Then everything changed. In this episode, Mark shares the story behind DevHub’s bold decision to stop operating as a white-label provider and go direct to franchise brands—a move that required them to “burn the boats” and compl...
Apr 21
49 min
Why Doesn’t Revenue Equal Enterprise Value in Business with Holli Moeini
Most founders think: 👉 “If I grow revenue, everything else will work itself out.” That’s not how it works. In this episode, I sat down with Holli Moeini (CFO & M&A advisor) to break down what actually drives enterprise value—and why chasing revenue alone can leave you stuck, stressed, and cash poor. If you’re scaling right now, this is a conversation you need to hear. Revenue vs. Value Revenue looks good. But it’s not what builds a valuable business. Earnings do. The Cash Flow Problem...
Apr 14
36 min
Are You Attracting Applicants… or Repelling the Right Talent with Andrea Hoffer
Hiring is one of the biggest bottlenecks in franchise growth — yet most founders approach it reactively instead of strategically. In this episode, Guy Coffey and Andrea Hoffer unpack the truth about recruitment in franchising and why the focus should shift from volume to quality. Andrea shares her proven frameworks for attracting better-fit candidates, improving hiring processes, and building systems that scale with your business. Key Topics Covered 1. Why “More Candidates” Is the Wrong Go...
Apr 7
42 min
Why Smart Founders Go Slow to Scale Fast (Oakwell Beer Spa Case Study)
What if the fastest way to scale your franchise… is actually to slow down? In this episode, I sit down with Jessica and Damien, founders of Oakwell Beer Spa—a globally inspired wellness and hospitality concept that’s redefining the franchise model. Instead of chasing rapid expansion, they made a bold decision: 👉 Go slow at the beginning to build something that actually scales. We break down how they built their concept, why they delayed franchising, and the unconventional strategy they’re usi...
Mar 31
46 min
Is Your Business Partner Holding You Back?
If you’re a founder, partner, or leader, there’s one uncomfortable question you need to ask: Are you actually helping your business grow… or are you holding it back? In this episode, I break down a real situation I worked through with a client—where we had to make the difficult decision to separate from a business partner who wasn’t growing with the company. This isn’t about blame. It’s about alignment. Because if you want to scale, you need people who can scale with you. Key Takeaways The pe...
Mar 24
14 min
How Great Franchise Leaders Build Winning Systems with Sally Facinelli
Franchising is one of the most collaborative industries in business. Competitors share insights. Vendors offer advice. Leaders mentor the next generation. That spirit of collaboration is exactly why Sally Facinelli has become one of the most respected leaders in franchising. In this episode of The Franchise Scale Up Show, Guy Coffey sits down with Sally to talk about leadership, mentorship, and what it really takes to build a franchise system that scales. Sally shares her journey from unexpec...
Mar 17
42 min
Load more