<div data-draftjs-conductor-fragment= "{"blocks":[{"key":"5eh8j","text":"Here’s a glimpse of what you’ll learn: ","type":"header-three","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"d06t2","text":"Meta's Budget Scheduling Feature","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"64laf","text":"Shopify Report on Holiday Shoppers","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"8rn4g","text":"Holiday Shopper Purchase Timing and Spending Habits","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"6ei7n","text":"Q4 Planning","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"cplbo","text":"Importance of 90-Day Roadmaps","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"fqgt8","text":"Planning Budgets and Funnels","type":"unordered-list-item","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"2tnt0","text":"Resources mentioned in this episode:","type":"header-three","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"bqsaq","text":"BSR Digital","type":"unordered-list-item","depth":0,"inlineStyleRanges":[{"offset":0,"length":11,"style":"{\"FG\":\"#1155cc\"}"},{"offset":0,"length":11,"style":"UNDERLINE"}],"entityRanges":[{"offset":0,"length":11,"key":0}],"data":{"dynamicStyles":{"line-height":"1.38"}}},{"key":"k3sd","text":"Brian Roisentul on LinkedIn","type":"unordered-list-item","depth":0,"inlineStyleRanges":[{"offset":0,"length":27,"style":"{\"FG\":\"#1155cc\"}"},{"offset":0,"length":27,"style":"UNDERLINE"}],"entityRanges":[{"offset":0,"length":27,"key":1}],"data":{"dynamicStyles":{"line-height":"1.38"}}},{"key":"ffojc","text":"Florencia Kolyvakis on LinkedIn","type":"unordered-list-item","depth":0,"inlineStyleRanges":[{"offset":0,"length":31,"style":"{\"FG\":\"#1155cc\"}"},{"offset":0,"length":31,"style":"UNDERLINE"}],"entityRanges":[{"offset":0,"length":31,"key":2}],"data":{"dynamicStyles":{"line-height":"1.38"}}},{"key":"drvki","text":"Sponsor for this episode...","type":"header-three","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"a8ra","text":"","type":"header-three","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"32a79","text":"This episode is brought to you by BSR Digital.","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[{"offset":34,"length":11,"key":3}],"data":{}},{"key":"emsap","text":" ","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"5bucl","text":"BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing. ","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[{"offset":0,"length":11,"key":4}],"data":{"dynamicStyles":{"line-height":"1.5","padding-top":"0px","padding-bottom":"0px"}}},{"key":"2gacl","text":"","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"1iapm","text":"To learn more about BSR Digital, visit their website or book a call here.","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[{"offset":33,"length":19,"key":5},{"offset":68,"length":4,"key":6}],"data":{"dynamicStyles":{"line-height":"1.5","padding-top":"0px","padding-bottom":"0px"}}}],"entityMap":{"0":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://www.bsrdigital.com/"}},"1":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://ar.linkedin.com/in/brianroisentul"}},"2":{"type":"LINK","mutability":"MUTABLE","data":{"url":"https://www.linkedin.com/in/florencia-kolyvakis","target":"_blank","rel":""}},"3":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://www.bsrdigital.com/"}},"4":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://www.bsrdigital.com/"}},"5":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://www.bsrdigital.com/"}},"6":{"type":"LINK","mutability":"MUTABLE","data":{"target":"_blank","rel":"","url":"https://calendly.com/brianroisentul/discovery-call-30min"}}},"VERSION":"9.14.6"}"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="8sejr-0-0"> <div data-draftjs-conductor-fragment= "{"blocks":[{"key":"2g579","text":"In this episode, Florencia and Brian Roisentul discuss how brands can get ready for Black Friday.","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"6sg8","text":"","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"alo5p","text":"Flor and Brian are partners at BSR Digital, helping DTC brands grow through paid ads & email marketing.","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}}],"entityMap":{},"VERSION":"9.14.6"}"> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="c68jv-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="c68jv-0-0"><span data-offset-key= "c68jv-0-0"><span data-text="true">We're only a few weeks away from Black Friday!<br /> <br /> That's why in this episode, Florencia Kolyvakis and Brian Roisentul discuss how brands can get ready.</span></span></div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="fm7ne-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="fm7ne-0-0"><span data-offset-key= "fm7ne-0-0"> </span></div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="7ut1v-0-0">  </div> </div> </div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="8sejr-0-0"> </div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="8sejr-0-0"><span style= "font-size: 14pt;"><strong><span data-offset-key= "8sejr-0-0"><span data-text="true">In this episode...</span></span></strong></span></div> <ul class="public-DraftStyleDefault-ul" data-offset-key= "41jdv-0-0"> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-reset public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="41jdv-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="41jdv-0-0"><span data-offset-key= "41jdv-0-0"><span data-text="true">Meta's Budget Scheduling Feature</span></span></div> </li> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="9ts1u-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="9ts1u-0-0"><span data-offset-key= "9ts1u-0-0"><span data-text="true">Shopify Report on Holiday Shoppers</span></span></div> </li> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="dl53j-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="dl53j-0-0"><span data-offset-key= "dl53j-0-0"><span data-text="true">Holiday Shopper Purchase Timing and Spending Habits</span></span></div> </li> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="454lh-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="454lh-0-0"><span data-offset-key= "454lh-0-0"><span data-text="true">Q4 Planning</span></span></div> </li> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="94tso-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="94tso-0-0"><span data-offset-key= "94tso-0-0"><span data-text="true">Importance of 90-Day Roadmaps</span></span></div> </li> <li class= "u5tut p7Opnu sTh2bo public-DraftStyleDefault-list-ltr rich-content-UL public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="editor" data-offset-key="34ji9-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="34ji9-0-0"><span data-offset-key= "34ji9-0-0"><span data-text="true">Planning Budgets and Funnels</span></span></div> </li> </ul> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="9a6q5-0-0"> </div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="9a6q5-0-0"><span style= "font-size: 14pt;"><strong><span data-offset-key= "9a6q5-0-0"><span data-text="true">Sponsor for this episode...</span></span></strong></span></div> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="7tb0s-0-0"><span data-offset-key= "7tb0s-0-0"> </span></div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="fcf4h-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="fcf4h-0-0"><span data-offset-key= "fcf4h-0-0"><span data-text="true">This episode is brought to you by</span></span> <a class="TWoY9 itht3" href= "https://www.bsrdigital.com/" target="_blank" rel= "noopener noreferrer" data-hook="linkViewer"><span data-offset-key= "fcf4h-1-0"><span data-text="true">BSR Digital</span></span></a><span data-offset-key= "fcf4h-2-0"><span data-text="true">.</span></span></div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="60rb2-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="60rb2-0-0"> </div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_line-height-1_5 rich_content_padding-top-0px rich_content_padding-bottom-0px rich_content_P" data-block="true" data-editor="editor" data-offset-key="7eddr-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="7eddr-0-0"><a class="TWoY9 itht3" href= "https://www.bsrdigital.com/" target="_blank" rel= "noopener noreferrer" data-hook="linkViewer"><span data-offset-key= "7eddr-0-0"><span data-text="true">BSR Digital</span></span></a> <span data-offset-key="7eddr-1-0"><span data-text="true">helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.</span></span></div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_P" data-block="true" data-editor="editor" data-offset-key="7u1qe-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="7u1qe-0-0"><span data-offset-key= "7u1qe-0-0"> </span></div> </div> <div class= "JvlZN rqyPc p7Opnu public-DraftStyleDefault-block-depth0 public-DraftStyleDefault-text-ltr fixed-tab-size rich_content_line-height-1_5 rich_content_padding-top-0px rich_content_padding-bottom-0px rich_content_P" data-block="true" data-editor="editor" data-offset-key="d25vj-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="d25vj-0-0"><span data-offset-key= "d25vj-0-0"><span data-text="true">To learn more about BSR Digital,</span></span> <a class="TWoY9 itht3" href= "https://www.bsrdigital.com/" target="_blank" rel= "noopener noreferrer" data-hook="linkViewer"><span data-offset-key= "d25vj-1-0"><span data-text="true">visit their website</span></span></a> <span data-offset-key= "d25vj-2-0"><span data-text="true">or book a call</span></span> <a class="TWoY9 itht3" href= "https://calendly.com/brianroisentul/discovery-call-30min" target= "_blank" rel="noopener noreferrer" data-hook= "linkViewer"><span data-offset-key="d25vj-3-0"><span data-text= "true">here</span></span></a><span data-offset-key= "d25vj-4-0"><span data-text="true">.</span></span></div> </div> </div>

How to Leverage Paid Ads & Email Marketing in Q4

Welcome to The DTC Insider podcast hosted by entrepreneur, digital marketer, and co-founder of BSR Digital, Brian Roisentul. On this podcast, you will find the best practices for building a successful DTC brand.