A patient can love her surgeon and still almost leave him. I break down the real story, the math on what it costs (about $1.2M/year per physician), and the 3-step audit to close the gap.

Your Practice Knowledge Gap Is Costing You More Than Your Marketing Budget

Turning patient and client experience into your most powerful growth strategy.
Every week, Alisa Conner breaks down the acquisition, retention, and referral strategies that actually work for specialty medical practices and professional services firms. No fluff. No marketing jargon. Just the tactical, practical game plan for building growth that sustains itself.
Built on the principle of Purposeful Hospitality — the idea that the experience you design for patients and clients isn't a nice-to-have, it's your most profitable differentiator.
Whether you're a physician owner competing against PE-backed groups, a practice administrator trying to fill calendars, or a managing partner building a client pipeline that doesn't depend on your personal network — this show is your weekly playbook.
🔗 Free practice/firm assessment: alisaconner.com/assessment 🌐 Website: alisaconner.com 📩 Connect on LinkedIn: linkedin.com/in/alisamconner
New episodes drop weekly. 