Your referral partners are sending patients. But only 35% actually book. This episode breaks down the 4 friction points that cause referral leakage and gives you a 3-step system to fix it, before it costs you $900K a year.Your primary care referral partner referred a patient to you last week. That patient never called, never booked, and now your partner is wondering if you dropped the ball.This is referral leakage, and it's one of the most expensive invisible problems in specialty medicine. Industry research shows that only about 35% of specialty referrals result in a completed visit, with the financial impact running up to $900K per physician per year in lost downstream revenue.In this episode, I walk through:The Mrs. Smith scenario: How a single referral unravels step by stepThe four friction points where referred patients fall out of your pipelineWhy the industry-standard "wait for them to call" approach is costing you more than you realizeThe lifetime value calculation most practices never considerA practical three-step system: track every referral, reach out proactively, and close the loop with referring physiciansWhy proactive referral outreach is a competitive advantage that less than 1% of practices are leveragingHow to protect referral relationships in a private equity landscapeYour action plan: three things to do this week to start plugging the leakResources Mentioned:Free Referral Gap AssessmentBook an Exploratory CallLast Week's EpisodeFull Blog PostConnect with Alisa:WebsiteLinkedInYouTube Channel