Darren Goff is the Head of Investments - Japan at the Department for International Trade in Tokyo, leading a team in a pivotal position, helping UK companies entering the Japanese market, and securing UK foreign direct investment. 

We discuss the difficulties for UK and other foreign companies breaking into the Japanese market, why there is increasing cause for optimism and how the new Free Trade Agreement negotiated between the UK and Japan will bring new benefits for UK companies.

The Comprehensive Economic Partnership Agreement, or CEPA as it is known, is the first agreement that the UK has secured that goes beyond the existing EU deal, with enhancements in areas such as digital and data, financial services, food and drink, and creative industries.

The event schedule for the UK in Japan Year mentioned in the podcast is accessible here: https://www.events.great.gov.uk/ehome/ukinjapan/home/ 

In case you wish to enter into further discussion with the DIT team, please feel free to contact Darrent at [email protected]

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