Kristin and Molly speak with photographer Clay Williams about the financial realities and logistics around cookbook photography. Clay shares what he wishes authors knew before embarking on the photography portion of their book and what spurred his viral Thread about the finances behind photoshoots. He speaks about assuming the role of project manager, unexpected expenses, his typical workflow and the essential roles on a set. He shares why he continues to be interested in cookbook photography, his artistic approach to projects and what has and hasn't changed about the industry since he started.