An interview spanning two generations: distinguished sociologist Elihu Katz in conversation with IE University Communication student Mª Gabriela Cardoza, on a lifetime of communication research and the challenges for the next generation – the interaction between old and new media and the critical situation of the sector.

IE University professor, Ibrahim Al-Marashi, discusses social networks and youth identity in the context of the current Middle East unrest.

Influential architects, academics and journalists discuss the need for improved management skills in architecture practices. And Bachelor of Communication Student Sophie Ulrich gives us tour of her favourite places around the Segovia campus.

Oscar winning film-maker and co-founder of the Homo Sapiens Foundation, Michael Wadleigh, on sustainability and the cultural legacy of the 1960s.And IE University's Vice Chancellor for Student Affairs, Miguel Larrañaga, gives us tour of the Segovia campus.

Mikael Strandberg speaks about the importance of good communication and Edutainment has a look behind the scenes at the AA/IE Madrid Summer School 2010