Kristina Smith is the Head of DTC at Big Island Coffee Roasters. A multi award-winning coffee business with sustainability at its core, founded seven years ago they launched a DTC Shopify site 3 years ago and are aiming to double sales both this year and next.

We're chatting about

- how to hit the ground running in a new job

- subscriptions for success

- selling luxury coffee

and a lot more (of course!)

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