Ecommerce Conversations
Ecommerce Conversations
Practical Ecommerce
Kuru, a DTC Shoe Brand, Solves a Pain
32 minutes Posted Nov 27, 2020 at 4:14 pm.
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Selling shoes online is notoriously competitive. Zappos, Amazon, big-box retailers, shoe brands — all are vying for a share of the consumer footwear market. Nonetheless, Sean McGinnis's employer, Kuru, is thriving by focusing on foot pain.