Wasserman Digital's E-Commerce Answers
Wasserman Digital's E-Commerce Answers
Wasserman Digital Design & Technology, A Division of Wasserman
Whether you’re a complete novice or an experienced merchant, this podcast series has something for everyone - latest trends in technology, marketing, strategy, content, and more. Hosted by Frank Thompson of Wasserman Digital Design & Development. https://digital-design-and-technology.teamwass.com/ or https://accorin.com
BigCommerce Google Vertex AI Hackathon: Our Winning Approach
Our Tech Leads Misha Medvedev and Kim Kraft talk with Frank Thompson about their approach, their challenges, and learnings on the way to winning the 3rd place "AI Commerce-Disruptor Award."
Sep 7, 2023
34 min
Sneak Peek: Refining the Architecture of a Headless Framework
In this episode, Frank and the Accorin team give a sneak peek into how our new Headless Framework works.
Dec 11, 2022
26 min
Gazing into the E-Commerce Holiday Crystal Ball
In this episode of E-Commerce Answers, Frank is joined by members of the Accorin Leadership Team: Eugene Slobodetsky, Jackie Keehan, Kim Kraft and Ryan Ethridge.  As we fast approach Black Friday/Cyber Monday, the team discusses what we expect to see with holiday season online shopping activity, the underlying reasons behind those projections, and tactics that smart e-commerce merchants are using to ensure they are on the front foot.
Nov 12, 2022
46 min
E-Commerce Design & UX with Joshua Vizzacco
Frank is joined by Josh Vizzacco, who has been a key part of the Accorin Creative services team for several years. Josh talks about his creative process, his journey into e-commerce, and the importance of designing with research and data in mind. Be sure to check out Josh's e-commerce specific usability audit service, Art of the Cart.
Jun 7, 2022
44 min
A Discussion on Headless Commerce with Mike Fitzgerald
This week Frank is joined by Accorin's own Mike Fitzgerald for a discussion revolving around Headless. Mike's background as a developer turned project manager puts him in a unique position to discuss both the technical and business-side considerations of headless e-commerce.
Jun 4, 2022
37 min
Social Media and Social Commerce, with Riddle & Bloom
Frank is joined by Social Media geniuses & fellow members of #TeamWass, Alyssa Nugent & Alyssa Van Liere of Riddle & Bloom, for a wide-ranging discussion on the rapidly changing world of social media. Social commerce, paid social, and social influencers are just a few of the topics covered.
Apr 28, 2022
43 min
Recapping 2021 and the State of E-Commerce with Graham Lubie
In the first episode of Season 2, Frank is joined again by Accorin's Head of E-Commerce Delivery, Graham Lubie, to recap the end of 2021 and discuss the broad state of e-commerce, and what we expect to see in 2022.
Mar 4, 2022
51 min
Holiday Season E-Commerce Preparedness with FTD's CTO, Matt Powell
Frank is joined by Matt Powell, CTO of FTD (Florists’ Transworld Delivery), for a wide-ranging discussion about FTD's operations, including how they're obsessive about preparing for known traffic spikes and optimizing for KPIs.
Dec 8, 2021
47 min
Discussing E-Commerce Site Migrations with BigCommerce & EXCLUSIVE
Frank is joined by Accorin's VP, Digital Strategy & Delivery, Daniel Fertig, VP Partnerships at BigCommerce, and Scott Smigler, CEO Exclusive Concepts to discuss e-commerce website migrations from all angles.
Nov 16, 2021
51 min
A Conversation with Sonal Puri, CEO of Webscale
In this episode, Frank and Graham are joined by CEO of Webscale, Sonal Puri, to talk about e-commerce security, scalability, performance, headless applications, and the story behind Webscale.
Aug 2, 2021
44 min
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