In 2021, nearly 25% of startups failed due to ineffective business marketing. Of course, this is understandable given the number of factors to consider, and finding new customers is never easy at the start. However, if you have the right person or team by your side, this becomes much easier. Today’s guest on E-Comm Elevated, Nick Raschke, has successfully co-founded and operated multiple seven-figure businesses over the last few years, and he’s here to share some success tips. Nick is currently the COO at DOE Media, a digital advertising agency that uses world-class data-driven direct response advertising to help businesses grow. Stay tuned to learn why partnerships are incredibly beneficial, what numbers to look at if you’re a struggling business owner, and how to stop wasting money on advertising and focus on increasing your profits instead! What you will Hear in Today’s Show: ●How DOE Media helps e-commerce brands reach a larger audience ● How entrepreneurs engage with customers nowadays ● Advantages and disadvantages of having a partner ● The changes Nick had to make in order to succeed ● Advice for struggling business owners ● What numbers mean to Nick and his company ● What data points DOE Media uses to extract information ● Final advice for the listeners Resources Mentioned in the Episode: ● DOE Media ● Nick Raschke’s LinkedIn Connect with us on: ● Soapbox Website: https://www.soap-bx.com/ ● TikTok: https://www.tiktok.com/@soapbox_inc ● Instagram: https://www.instagram.com/soapboxinc/ ● LinkedIn: https://www.linkedin.com/company/soapboxinc/ ● Facebook: https://www.facebook.com/soapboxinc ● Twitter: https://twitter.com/soapbxinc ● Spotify: https://open.spotify.com/show/0SjhZulBA48oOXTRtZPUZl ● Apple Podcasts: https://podcasts.apple.com/us/podcast/e-comm-elevated-presented-by-soapbox/id1634660263

A wise man once said: “Every beginning is difficult, but it gets easier from there on.” This quote only confirms what you will hear on today’s episode of E-Comm Elevated: it’s always difficult to get started, but once you do, everything becomes much easier to handle. But, of course, there’s the age-old question: “Where do I begin?” As a young entrepreneur, you must consider many factors, including location, manufacturing, and financing, which can be rather overwhelming. So, really, where do you even begin?  In this episode, we had the pleasure of speaking with Austin Kreinz, the founder and CEO of Atomix Logistics. Austin is a highly successful, motivated, and experienced entrepreneur whose advice you shouldn’t miss for the world. Stay with us and find out how Atomix differs from other companies, why you should talk to everyone who might be helpful, and how you can overcome your self-doubt and start your business today!

No matter how easy it might seem, running a business is a lot of hard work. This workload is often too much for one person or even one team, resulting in some aspects of the business being overlooked. One of these aspects is often product development. Even minor mistakes in product development can have a substantial negative impact on a business. For this reason, entrepreneurs should know when and whom to ask for help when it comes to product development. Zack Leonard is the founder and president of Gembah Inc, and he's here today to share some advice on the subject. Zack has worked for major corporations such as Instacart and Dropoff before deciding to change his career path four years ago. Today, his mission is to help businesses that seek to research, design, or manufacture a product. Stay tuned to find out more about Zack's company, how to approach the manufacturing process, and listen to his great advice for fellow entrepreneurs! What you will Hear in Today’s Show:   Zack’s background and motivations for starting Gembah  What Gembah does for its clients  The most common mistakes made by entrepreneurs in the manufacturing process  The importance of vetting your manufacturers  Forecasting as the paramount aspect of doing business  Key points to consider when taking on additional staff  Zack’s tip for entrepreneurs: hypothesize, test, analyze, and repeat    Do you or someone you know want to be featured on our podcast? fill out our Google Form below! https://docs.google.com/forms/d/e/1FAIpQLSdbJQIUTzOF64DEj-pUC5VdI1m_wjwO-F3vpWH1WNUK9yBLCg/viewform

For entrepreneurs starting a first-time business, disappointment is inevitable. What if your final product doesn’t fit the market? What if sales are down, or you’re simply feeling self-conscious and unmotivated? Moments like this are when self-doubt kicks in, a nagging feeling that can dwindle your confidence. In order to be successful, business owners must learn how to overcome and prevent feelings of self-doubt. Our guest in today’s episode of E-Comm Elevated is Jackson Weinreb, founder and CEO of Stikit Charge. As a young entrepreneur, Jackson dealt with his fair share of self-doubt. In today’s episode, he’ll share tips on handling feedback, what advice to take as a young entrepreneur, and how to get sales going once you have reached the market. If today’s topic strikes a chord with you, press play and enjoy! What you will Hear in Today’s Show: ● What it’s like to be a 19-year-old entrepreneur ● Everything you need to know about Jackson’s product, Stikit ● How to pivot your product to meet market demands ● Who you can turn to for help as a college entrepreneur ● How to deal with feedback ● What to do when sales become sluggish ● What you should keep in mind as a young entrepreneur Resources Mentioned in the Episode: ● Stikit Charge ● Jackson Weinreb’s LinkedIn Connect with us on: ● Soapbox Website ● TikTok ● Instagram ● LinkedIn ● Facebook ● Twitter ● Spotify ● Apple Podcasts Do you or someone you know want to be featured on our podcast? fill out our Google Form below! https://docs.google.com/forms/d/e/1FAIpQLSdbJQIUTzOF64DEj-pUC5VdI1m_wjwO-F3vpWH1WNUK9yBLCg/viewform 

Who says hobbies can’t put bread on the table? With the right amount of imagination, passion, and the will to go the extra mile, true entrepreneurs can find success doing what they love. Today’s guest, David Kong, is the founder and CEO of Glasvin and an absolute groundbreaker in the glassware industry. Stay tuned to find out how David’s company handled the pandemic, how he reduced marketing costs, how efficient his supply chain is, and more. What you will Hear in Today’s Show: ● How David ended up in the glassware industry ● The impact of COVID on Glasvin ● How David’s business snowballed ● How much Glasvin spends on marketing ● Ways to actively engage with your customer base ● Dealing with cut-throat competition ● Simplifying the supply chain ● David’s encouraging tips for fellow entrepreneurs Resources Mentioned in the Episode: ● Glasvin ● David Kong’s LinkedIn ● Wine Berserkers Connect with us on: ● Soapbox Website ● TikTok ● Instagram ● LinkedIn ● Facebook ● Twitter ● Spotify ● Apple Podcasts Do you or someone you know want to be featured on our podcast? fill out our Google Form below! https://docs.google.com/forms/d/e/1FAIpQLSdbJQIUTzOF64DEj-pUC5VdI1m_wjwO-F3vpWH1WNUK9yBLCg/viewform

*ELECTRIC ZOO FESTIVAL GIVEAWAY*   You and a friend could win two (2), three-day general admission tickets to Electric Zoo 3.0 in New York City, including access to the exclusive Popadelics pop-up at the festival.    Plus, five (5) secondary prize winners will receive a free Popadelics Crunchy Mushroom Chips 3-Pack, 4 Oz Variety Pack!   HOW TO ENTER:   Subscribe to Soapbox Inc. on Spotify or Apple Podcasts Like and/or review this episode Fill out the sign-up form on the Popadelics website *Entries will be accepted until Aug. 25th at 11:59 PM ET, and the winner will be notified within the next 48 hours.* Who can create a better snack than a true snack lover? Probably no one! We can assure you that this logic holds true for all types of products and services. If you know exactly what’s missing in the market and you have an idea of how to fill the gap, your recipe for success is almost complete! In this episode of E-Comm Elevated, our host Pete will be speaking with Marilyn Yang, co-founder and CEO of Fun-Gal Snacks. Her first brand, Popadelics, is currently shaking up the snack market, and she’s here to share the story of her recent success. In today’s episode, Marilyn will share her personal approach to the CPG industry, handling feedback, getting your product to market, and so much more. Finally, Marilyn will reveal how you can win FREE tickets to Electric Zoo Festival, an EDM music festival in New York City! What you will Hear in Today’s Show: How Marilyn’s Fun Gal Snacks revolutionized the world of “underloved veggies” How the COVID lockdown inspired Popadelics Handling CPG industry challenges Why it’s essential to have an expert by your side The importance of having a clear idea of your product idea What feedback you should consider and why Bringing snacks and music together at an EDM festival How to get your hands on free Electric Zoo Festival tickets Marilyn’s advice to fellow business owners Resources Mentioned in the Episode: Popadelics Rodeo CPG New York Summer Streets Electric Zoo Festival Marilyn Yang’s LinkedIn Connect with us on: Soapbox Website: https://www.soap-bx.com/ TikTok: https://www.tiktok.com/@soapbox_inc Instagram: https://www.instagram.com/soapboxinc/ LinkedIn: https://www.linkedin.com/company/soapboxinc/ Do you or someone you know want to be featured on our podcast? fill out our Google Form below!   https://docs.google.com/forms/d/e/1FAIpQLSdbJQIUTzOF64DEj-pUC5VdI1m_wjwO-F3vpWH1WNUK9yBLCg/viewform 

Whether you want to launch a new product or simply increase your revenue, one aspect of the process you may be overlooking is analytics. Without analytics, how can you tell if your marketing mix is helping you reach the right audience? Or how do you know if the prices you set are sufficient to cover your expenditure?   These are some of the points we covered in today’s episode of E-Comm Elevated. Our guest, Daniel Druger, is the co-founder and COO of Trust and an absolute expert in the field of data analytics. Daniel will show you the best ways to approach analytics, cut costs, expand your network, and much more!   What you will Hear in Today’s Show:   The origin of Daniel’s business  Networking as an essential data point  Minimizing your CAC  The importance of cost structure  How Trust helps elevate your business  Where to look for more information on analytics  Daniel’s advice for budding entrepreneurs     Resources Mentioned in the Episode: Trust Daniel Druger's LinkedIn Shopify Stripe QuickBooks Chase Snapchat Connect with us on:  Soapbox Website TikTok Instagram LinkedIn Facebook Twitter Spotify Apple Podcasts Do you or someone you know want to be featured on our podcast? fill out our Google Form!

Today's episode of E-Comm Elevated discusses one of Pete's favorite topics...LOGISTICS!   Even though it's not everyone's favorite topic, we can all agree that the logistics industry has made some dramatic changes over the last couple of years. So much so, that every e-commerce brand today has decided or will decide whether to keep their order fulfillment in-house or entrust someone else to maintain it. Stay tuned as our guests, Nick Malinowski and Parker Barns from OTW Shipping, share their insights on how we can make these decisions easier!   What you will Hear in Today’s Show:   Nick’s and Parker’s backgrounds | What is a 3PL? | 3PL vs. In-House Logistics | Things to do upfront before hiring 3PL | How to choose the right 3PL | What sets OTW Shipping apart | How you can connect with Nick and Parker |   Resources Mentioned in the Episode: OTW Shipping | Parker Barnes’ LinkedIn | Nick Malinowski’s LinkedIn | For more from E-Comm Elevated and Soapbox, connect with us here: Soapbox Website | TikTok | Instagram | LinkedIn | Facebook | Twitter | Spotify | Do you or someone you know want to be featured on our podcast? fill out our Google Form!

In the first episode of the E-Comm Elevated Podcast, our host Pete is joined by Joe Spisak, an e-commerce expert and 4x founder by age 30! More specifically, our guest established two retail consumer brands, a third-party logistics company (3PL), and a full-stack marketing agency.    Tune in and learn about the struggles Joe faced while developing his businesses, how his “guerilla” marketing content creation helped him establish his first brand, Dicey, his favorite social media platform for marketing, and so much more!    What you will Hear in Today’s Show:   Businesses that Joe runs and how he founded them |  The struggles he faced while developing the brands |  Joe’s takeaway on different marketing strategies |  How Joe’s “guerilla” marketing content creation helped him to establish his first brand, Dicey |   Joe’s favorite social media platform for marketing |  The worst business advice Joe has gotten |    Resources Mentioned in the Episode:   Dicey Drinking Game |  OK Boomer Trivia Game |  Ship Daddy, 3rd Party Logistics Center |  Overflow Logistics Agency |  Joe Spisak’s LinkedIn |     To read this video in Q&A form, check out our blog post.  For more from E-Comm Elevated and Soapbox, connect with us here:  Soapbox Website |  TikTok |  Instagram |  LinkedIn |  Facebook |  Twitter |  Spotify |  Do you or someone you know want to be featured on our podcast? fill out our Google Form!