The gang is excited about big changes in Downtown Jacksonville. Work soundtracks are full of bluegrass and Battle of the Brands is back with fourth-seeded brands. Oh, and we pick up where we left off with last week's On-Brand/Off-Brand. Episode Notes The gang discuss updates to Downtown Jacksonville's central park. Work soundtracks has a decidedly bluegrass vibe. Battle of the Brands is back – Darren and Derek discuss the wild cards and try to get to the bottom of what is wrong with the Jacksonville Jaguars. Darren and Derek recap the technical issues and finally decide if “In Jacksonville” is on-brand or off-brand for Jacksonville.  Keep up with the D. White and Co. team at dwhiteandco.com.

Frogs are taking over the home office. Battle of the Brands is back and Derek and Darren decide if a musical-style tribute song to Jacksonville is on-brand or off-brand for the city. Episode Notes Darren is dealing with an invasive frog that’s living in his house. New Texas Wesleyan billboards are getting noticed in DFW. Work soundtracks pays tribute to the fearless fretwork of Eddie Van Halen and the timelessness of Fleetwood Mac. Battle of the Brands is back and Darren decides if a Jacksonville tribute song is on-brand or off-brand for easily one of the top 10 swamp cities in Northeast Florida. Keep up with the D. White and Co. team at dwhiteandco.com.

Shelly has heard Darren and Derek rating her Songs of the Week and she has some thoughts. Life is returning briefly to normal as Derek and Darren wrap up brand projects and start beating the drum for training and resources. Episode Notes Darren and Derek recognize their friend Wanda Lanier’s stellar career of service as she announces her retirement from Barnabas Center in Fernandina Beach. Darren pays tribute to the two last horses from his childhood. The gang shares Shelly’s thoughts on their recent “Shelly’s Song of the Week” rating system. Battle of the Brands is back with a renewed focus on building brackets and getting listeners in on the action. Derek decides whether a recent winning streak is on-brand or off-brand for him. Keep up with the D. White and Co. team at dwhiteandco.com.

The gang is already playing catch-up at the outset of a disjointed travel season that has them working with institutions in South Carolina and Georgia. Plus Shelly’s Song of the Week and our first dip into the DWCo. mailbag. Episode Notes Darren and Derek are catching up and sounding a little tired and over-caffeinated after a breakneck trip from Jacksonville to Upstate South Carolina. The gang pay tribute to the state’s long music history and discuss whether or not South Carolina is really the “Palmetto State.” Shelly is back in Oregon and grooving to the Fleet Foxes, which the guys think sounds magical. Darren and Derek put Battle of the Brands on a temporary hold to dip into the DWCo. Mailbag to discuss the work that goes into building buy-in after you launch your “new brand.” Keep up with the D. White and Co. team at dwhiteandco.com.

We’re out here dodging hurricanes and fires. The Jags actually won a game. Is this the end? We’re also buying some new gear for the studio and getting prepped for our trip to South Carolina next week. And we went for a bike ride. Episode Notes Darren and Derek catch up on the week that was and discuss their work soundtracks. Darren is in the mood for country music and Derek is practicing his skateboard ollies while listening to Mom Jeans. Shelly’s weekly song picks take on a uniquely North Texas flair that inspires Darren to see opportunity in some of Jacksonville’s less lovable rock bands. Battle of the Brands starts seeding and Derek’s on-brand/off-brand has a Florida Man flavor. We want to hear your thoughts about the show. Tweet @realdarrenwhite or email [email protected] to talk to Darren and Tweet @Derek_Reeves_ or email [email protected]. We may read your question or comment on the air. Work and listen along with D. White & Co. at mixcloud.com/dwcoradio

It’s been a crazy week. Fires are forcing Shelly out of Oregon, Labor Day threw off the week and we’ve been playing catch-up. In other news, the invasive tree was removed and Toby is taking a nap. Episode Notes The short week, exhaustion and, um, wildfires have the team on their toes this week. Derek returns from his getaway on Alligator Lake in St. Cloud and Shelly hops on a plane out of Oregon to Texas. Darren and Derek rethink the Battle of the Brands fantasy league idea as a bracket tournament and wonder aloud what is worth salvaging from the Jaguars brand. In On-Brand/Off-Brand, the invasive tree gets shredded and the Kardashians get out of their relationship with the E! network. Keep up with the D. White and Co. team at dwhiteandco.com

College pandemic plans are crashing headfirst into COVID-19 reality, we’re turning our attention to grad programs and fundraising efforts and Darren is removing an invasive tree from his backyard. Oh, and we’re driving to South Carolina and Georgia soon … and Toby got the lion cut. Oh, and we’re playing music on the Live Channel. Episode Notes Select subscribers can hear exclusive audio of Derek and Darren trying to figure out what’s wrong with the live stream. Next week we’re kicking an alumni-heavy September and prepping for our upcoming trip to South Carolina. Plus, new and updated playlists, on-brand/off-brand and the continuing Battle of the Brands.

Derek and Darren discuss Jessica’s return, new work and start a new fantasy sport – fantasy brand. Shelly’s Song of the Week The Spot – Your Smith Next week We’re kicking an alumni-heavy September and prepping for our upcoming trip to South Carolina. Plus new and updated playlists, on-brand/off-brand and the continuing saga of fantasy brand. Follow Darren on Twitter @realdarrenwhite.