Unboring Your Brand: Grow Your Personal Brand Easily and Attract Ready-to-Buy Clients
Unboring Your Brand: Grow Your Personal Brand Easily and Attract Ready-to-Buy Clients
Zoƫ Wood your Video Confidence Coach
110 5 Messaging Mistakes Small Business Owners Make 🫠
16 minutes Posted May 4, 2026 at 8:03 pm.
Why messaging mistakes happen when we start building a personal brand01:30 Mistake 1: Copying someone else’s voice instead of sounding like ourselves08:06 Mistake 2: Trying to be everywhere at once and burning out09:10 Mistake 3: Overthinking your niche and making it too narrow10:16 Mistake 4: Waiting for perfection before showing up12:58 Mistake 5: Talking about yourself instead of your audience and their problems|⭐ Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.|🧔 Website: ⁠⁠https://www.vcc.training⁠|🧔 Connect with me on LinkedIn: ⁠https://au.linkedin.com/company/videoconfidencecoach⁠|🧔 Slide into my PO Box (the IRL way) Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia|personal brand messaging, messaging mistakes, personal branding mistakes, brand voice, authentic marketing, how to find your brand voice, small business messaging, clear brand message, niche marketing mistakes, overthinking your niche, marketing perfectionism, audience focused content, personal branding tips, how to talk about your business, messaging for small business owners, stop sounding generic, content that connects, messaging for women in business|Video Confidence Coach acknowledges the Wathaurong people of the Kulin Alliance as the traditional custodians of the land on which this content was created. Ā© 2026 Video Confidence Coach. All Rights Reserved.
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Messaging gets messy fast when we copy other people šŸ‘€ Trying to be everywhere all the time, or niching down too hard, or waiting until everything feels perfect. Avoid all that! šŸ˜µā€šŸ’« Here are some simple ways to sound more like yourself, focus on only the right people (the clients), and build a personal brand that feels easy, clear, human, and useful šŸ˜„|Find this episode's show notes here 🧔⁠ https://www.vcc.training/podcast/071|If you’re juggling all the moving parts of business and your messaging keeps slipping to the bottom of the pile, book in your complimentary DISCO Chat 🪩 right here šŸ‘‰ https://connect.vcc.training/widget/bookings/disco-chat|Chapters ā°00:15 Why messaging mistakes happen when we start building a personal brand01:30 Mistake 1: Copying someone else’s voice instead of sounding like ourselves08:06 Mistake 2: Trying to be everywhere at once and burning out09:10 Mistake 3: Overthinking your niche and making it too narrow10:16 Mistake 4: Waiting for perfection before showing up12:58 Mistake 5: Talking about yourself instead of your audience and their problems|⭐ Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.|🧔 Website: ⁠⁠https://www.vcc.training⁠|🧔 Connect with me on LinkedIn: ⁠https://au.linkedin.com/company/videoconfidencecoach⁠|🧔 Slide into my PO Box (the IRL way) - Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia|personal brand messaging, messaging mistakes, personal branding mistakes, brand voice, authentic marketing, how to find your brand voice, small business messaging, clear brand message, niche marketing mistakes, overthinking your niche, marketing perfectionism, audience focused content, personal branding tips, how to talk about your business, messaging for small business owners, stop sounding generic, content that connects, messaging for women in business|Video Confidence Coach acknowledges the Wathaurong people of the Kulin Alliance as the traditional custodians of the land on which this content was created. Ā© 2026 Video Confidence Coach. All Rights Reserved.