Unboring Your Brand: Grow Your Personal Brand Easily and Attract Ready-to-Buy Clients
Unboring Your Brand: Grow Your Personal Brand Easily and Attract Ready-to-Buy Clients
Zoë Wood your Video Confidence Coach
083 You're Not for Everyone (And That's Perfect) ✅
16 minutes Posted Oct 26, 2025 at 4:33 am.
What a target market actually is (not just buzzwords)01:14 - You are *not* for everyone and that’s a good thing04:09 - Enter: customer avatars (your biz BFF)05:28 - Common customer avatar traps and how to avoid them08:10 - Practical prompts for shaping your customer avatar10:02 - You’re not here to be Amazon. You’re here to be *you*13:01 - If you can’t answer these basic questions, start here15:30 - The beauty of evolving your audience focus|⭐ Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.|🧡 Website: ⁠⁠https://www.vcc.training⁠|🧡 Find me on LinkedIn: ⁠https://au.linkedin.com/company/videoconfidencecoach⁠|🧡 Slide into my PO Box (the classy way)Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia|Video Confidence Coach acknowledges the Wathaurong people of the Kulin Alliance as the traditional custodians of the land on which this content was created. © 2025 Video Confidence Coach. All Rights Reserved.
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Find this episode's show notes here 🧡⁠ https://www.vcc.training/podcast/083|How to actually figure out who you’re meant to be talking to. Without trying to please everyone and their cousin with your very own Customer Avatar 🧑‍🎤|If this convo lit a fire under you, it’s time to take it further. My Disco Chat 🪩 is perfect if you need tailored help creating your audience profile, refining your offers, or making sure your content strategy hits the right people every time. Book in your complimentary DISCO Chat 🪩 right here 👉 https://connect.vcc.training/widget/bookings/disco-chat|Chapters ⏰00:16 - What a target market actually is (not just buzzwords)01:14 - You are *not* for everyone and that’s a good thing04:09 - Enter: customer avatars (your biz BFF)05:28 - Common customer avatar traps and how to avoid them08:10 - Practical prompts for shaping your customer avatar10:02 - You’re not here to be Amazon. You’re here to be *you*13:01 - If you can’t answer these basic questions, start here15:30 - The beauty of evolving your audience focus|⭐ Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.|🧡 Website: ⁠⁠https://www.vcc.training⁠|🧡 Find me on LinkedIn: ⁠https://au.linkedin.com/company/videoconfidencecoach⁠|🧡 Slide into my PO Box (the classy way)Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia|Video Confidence Coach acknowledges the Wathaurong people of the Kulin Alliance as the traditional custodians of the land on which this content was created. © 2025 Video Confidence Coach. All Rights Reserved.