Show notes
Find this episode's show notes here š§”ā https://www.vcc.training/podcast/081|Ever feel like you're doing all the POSSIBLE things for your personal brand but still find yourself getting zero traction online? Time to unpack seven of the most common (and *sneaky* š) mistakes personal brand builders can make and how to sidestep š them with confidence, clarity, strategy, and most importantly SASS āØ|Now weāve talked pitfalls, want help figuring out what your brand is actually saying to the world? One of my most popular services is the Glow + Grow Branding Session, a 1:1 idea-jam and strategy power 90 minutes that clears the fog and gets you moving with confidence. Weāll figure out where your branding is working, where itās not, and exactly what to do next.|Chapters ā°- 00:00 - What even *is* a personal brand, really?- 01:30 - Pitfall 1: Style over substance (and why Canva can't save you)- 04:20 - Pitfall 2: Trying to please everyone leaves you forgettable- 07:30 - The power of defining āyour peopleā using a customer avatar- 10:00 - Pitfall 3: Being inconsistent with your voice and message- 13:00 - Pitfall 4: Confusing your audience with random content- 15:10 - Pitfall 5: Treating your brand like a hobby not a job- 17:30 - Pitfall 6: Underestimating how long it takes to gain traction- 19:50 - Pitfall 7: Skipping feedback and expecting perfection|ā Your five-star nod on Apple or Spotify is the love I need! Thanks for keeping the show alive.|š§” Website: ā ā https://www.vcc.trainingā |š§” Find me on LinkedIn: ā https://au.linkedin.com/company/videoconfidencecoachā |š§” Slide into my PO Box (the classy way)Video Confidence Coach PO BOX 5435 201 Thompson Road Geelong North LPO (Wadawurrung Country) Victoria 3215 Australia|Video Confidence Coach acknowledges the Wathaurong people of the Kulin Alliance as the traditional custodians of the land on which this content was created. Ā© 2025 Video Confidence Coach. All Rights Reserved.
