Are you ready for a bit of a rant? In this episode, I’m ranting about the “gotta be consistent to be successful!” trope I see going around in the online business world so much.If you spend a bit of time online, you’ll likely have heard the mantra “consistency is key” chanted by business experts over and over again as a no-fail way to magically manifest tons of sales. But there’s just so much nuance missing in the discussion around the topic of consistency.Join me as I share a nuanced discussion of the problems I see with the online business world’s current definition of consistency. Hopefully, this will help you release some of the guilt and shame of not being perfectly consistent all the time in your creative business.SHOW NOTES: LINKS + RESOURCESEpisode 7: why you need to stop aiming for a "perfect" work-life balanceEpisode 10: how to set boundaries for a simple, sustainable, should-free creative work, life + businessEpisode 14: how perfectionism is a tool of oppressionCONNECT WITH WENDYDon’t forget to subscribe, rate and review the podcast so you never miss another episode.You can find transcriptions of each episode here: www.ditchperfect.com/podcastIf you enjoyed this episode and it inspired you in some way, I'd love to hear about it and know your biggest takeaway. Take a screenshot of you listening to the show, post it to your Instagram Stories and tag me @ditchperfect.Make sure to grab access to my free resource library of helpful freebies to help you ditch perfect, start taking imperfect action + build a simple and sustainable creative business: www.ditchperfect.com/challengeWORK WITH MEApply for my 1:1 coaching program: www.ditchperfect.com/coaching