Direct Sales Done Right
Direct Sales Done Right
Katy Ursta
The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way.With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy.Each week, you’ll walk away with relatable stories, real-life strategies, and the kind of honest advice you’d expect from a mentor who’s been exactly where you are — who’s made mistakes, learned the hard way, and figured out how to rise after a setback.
Episode 320: 3 Secret Proven Strategies of the Underdog
In this episode Katy shares a personal experience of how the lessons she learned through her current season of business and her previous experience as cancer survivor impacted how she helped her son over a recent adversity. In this episode she shares three examples of underdog mentality every entrepreneur needs. ✨ What You’ll Learn in This Episode: 🔹 Katy refutes the belief that we don’t have control over the outcomes. 🔹 Look at the granular steps that you can take to get clo...
Apr 3, 2025
28 min
Episode 319: Lifequakes and the Power of New Beginnings
In this deeply personal and heartfelt final episode of the Direct Sales Done Right podcast, Katy Ursta reflects on her journey through grief and joy following a significant transition in her business. With openness and vulnerability, Katy shares the challenges of navigating change in the network marketing industry and the crucial role faith plays in making life-altering decisions. Katy expresses her immense gratitude for her partnership with Melanie and the incredible experiences they’ve shar...
Mar 27, 2025
18 min
Episode 318: Starting from Experience: A New Perspective
In this heartfelt episode of the Direct Sales Done Right podcast, Katy Ursta opens up about the powerful role mindset plays in entrepreneurship and direct sales. She passionately shares how every setback isn't a failure but rather a precious opportunity to begin again—this time, with the wisdom and experience we’ve gained. Katy dives deep into the transformative mindset shifts that are essential for true success and offers practical, actionable steps for entrepreneurs who are ready to l...
Mar 20, 2025
33 min
Episode 317: Bless, Release and Build: How To Handle Rejection In Your Busines
On this episode of The Direct Sales Done Right Podcast, Melanie Mitro gets real about the emotional rollercoaster of direct sales—the self-doubt, the fear of rejection, and the moments when giving up feels easier than pushing forward. She opens up about her own struggles with rejection, sharing the raw, behind-the-scenes moments when she questioned if she was really cut out for this business. But through those tough experiences, she learned that success isn’t about having the perfect st...
Mar 13, 2025
23 min
Episode 316: Confidence, Courage & Lipstick: Lauren Hale on Living Authentically
In this episode of the Direct Sales Done Right podcast, hosts Melanie Mitro and Katy Ursta sit down with Lauren Hale, a mature beauty influencer and author, for an inspiring conversation about living unapologetically and rediscovering joy in midlife. Lauren shares her journey from teaching to becoming a business influencer, emphasizing the importance of authenticity, vulnerability, and intentionality in both life and business. Together, they explore the challenges women face as they nav...
Mar 6, 2025
34 min
Episode 315: The 6 Biggest Mindset Blocks Holding You Back from Growing a Team in Direct Sales
In this episode of the Direct Sales Done Right podcast, Melanie Mitro dives into the essential mindset shifts needed to successfully build a team in direct sales. She shares her personal journey, breaking down the common fears and limiting beliefs that hold many direct sellers back from recruiting. Melanie emphasizes that leadership isn’t about having all the answers—it’s about having the willingness to serve, mentor, and invite others into the opportunity. She reminds listeners that recruiti...
Feb 27, 2025
22 min
Episode 314: The Storytelling Framework for Direct Sales Success
In this episode of Direct Sales Done Right, Katy Ursta dives into the power of storytelling in marketing and how it can transform the way you connect with your audience. She breaks down a simple yet effective storytelling framework—covering the essential elements of a compelling narrative, from setting the stage to creating rising tension, delivering a climactic moment, and wrapping up with a resolution. Using relatable examples, including moments from Friends, Melanie illustrates how great s...
Feb 20, 2025
23 min
Episode 313: 3 Tips to Becoming a Sales Ninja When You Are a Disheveled Mess
In this episode of The Direct Sales Done Right Podcast, Katy shares a recent realization about her business—there are areas that have become a bit disheveled. But instead of getting overwhelmed, she’s tackling it head-on! If you’ve ever felt like things are slipping through the cracks, this episode is for you. Katy walks through three powerful tips and strategies to help you clear the mental and physical clutter, get back on track, and reignite your productivity. Plus, she dives i...
Feb 13, 2025
15 min
Episode 312: What To Do On Day 2
January sets the foundation, but February is where we refine, adjust, and push forward. In this episode of The Direct Sales Done Right Podcast, Melanie Mitro reflects on what she learned—both personally and in business—and how to align our words with our actions. Whether January was a strong start or felt like a struggle, February is an opportunity to shift, grow, and create more peace and success. She dives into what hard work is holding you back, where you need to pivot, and how to re...
Feb 6, 2025
25 min
Episode 311: Lessons From The Trenches Of The Rebuild
In this episode, Katy Ursta and Melanie Mitro share their inspiring journey of transitioning into new direct sales ventures after parting ways with their previous company. They dive into the challenges and rewards of starting fresh, offering valuable insights on personal growth and the strategies they’re implementing to help others thrive in direct sales. This candid conversation highlights the importance of creating peace in both business and life, the joy found in the process, and th...
Jan 30, 2025
30 min
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