Join host Abby Martinez in a captivating episode of Digital Marketing Master as she sits down with Sebastien Fauchet, Senior Director of Marketing at Infor. Explore Sebastien's journey through diverse marketing landscapes, from B2B organizations to startups, and gain insights into the challenges of marketing complex products. Discover the art of building brand equity, influencer marketing revelations, and the ever-evolving strategies to cut through the noise in today's dynamic digital landscape.