Digital Marketing Master
Digital Marketing Master
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"Navigating Change and Empowering Teams: Lessons in Marketing Leadership" with Emily Border
26 minutes Posted May 5, 2023 at 3:59 pm.
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Show notes
On this episode of Digital Marketing Master, Abby interviews Emily Border, Director of Global Demand Marketing at Cradlepoint. Emily shares her passion for account-based marketing and how it helps generate leads and revenue for the company. She also talks about the importance of being customer-centric and aligning marketing tactics with the needs of the business.