In this pen and notepad-worthy episode of The Digital Business Evolution Podcast, Jess is talking about all things Instagram Stories. Jess kicks off the episode by talking about simple ways to improve our know, like, and trust factor with our audience such as not rambling, not getting caught up with what others think, and ways to improve our lighting.  Channeling our inner Kardashians, Jess says that we should approach our Stories as an opportunity to be the “director, actor or actress, and the producer of our own reality TV show.” Everyone loves a behind-the-scenes look, a glimpse, into the life of others– our audiences are no different. Setting the stage for our reality TV show via IG Stories, Jess gives six must-have items to resonate with our audience more effectively. Bringing a bit of psychology into the mix, Jess’s first tip is to be intentional with your camera angle. Looking down at your camera can give off a lecture vibe– use it sparingly when you are trying to present yourself as an authority figure– otherwise, a little above eyebrow height is a good practice. Next, use the engagement features that IG has. Quizzes, polls, and questions create engagement; then, use the answers to develop your future content. Jess makes a note to keep your writing on the screen and boost your post by inserting some personality– a gif, sticker, filter, and even the font– all make for a more interesting experience. Finally, Jess ends her list with utilizing the location tag to boost your reach and to keep the value of your content in mind.  As always, cheers to your evolution!  Episode Quotes “Stop caring what other people think … If you mess up, you’re human.” –Jessica DeRose “Instagram Stories are an incredible tool that we’ve had now for a few years that basically allows us to be the director, actor or actress, and the producer of our own reality TV show.” –Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [1:40] – Instagram hacks and tips; [1:55] – Don’t ramble in your Stories (posting just to post); [3:18] – Caring too much about what others think causes paralysis of our progress; [5:27] – The importance of good lighting; [8:43] – Center of frame (rule of thirds); [12:05] – Using IG Stories to establish know, like, and trust; [24:48] – 6 IG Stories Must-Haves - first, camera angle; [27:06] – Second must-have, engagement feature (quizzes, polls, questions); [31:04] – Third must-have, Always have your writing on the screen; [35:25] – Fourth must-have, Insert your personality (gifs, stickers, filters, etc.); [38:49] – Fifth must-have, Utilize location tag; [41:19] – Sixth must-have, Value; [44:33] – Change it up, don’t use a script, and be human; [45:00] – Closing thoughts  Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836.  Use code Jess10 for 10% off of Engaged Audience: https://www.jessglazer.com/engaged-audience About Jessica DeRose Jessica DeRose is an entrepreneur and business mentor, who helps coaches build profitable online businesses. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose | @thedigitalbusinessevolution TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jess drops some practical advice for entrepreneurs to follow when it comes to a launch. Jess dissects the four phases of the launch process: the Pre-Pre Launch, the Pre-Launch, the Launch, and what Jess says is the most important, the Post-Launch. Jess walks us through the post-launch and emphasizes that during this phase– numbers reign supreme. But, as Jess also notes, it is incredibly important to remember which numbers you are taking into consideration. We can have a successful launch as far as the amount of money we bring in, but if we solely focus on the hard-hitting metrics, we can quickly trade in our feelings of success for unworthiness. Keeping our future clients in mind, Jess suggests several different metrics to take into account to get a better understanding of the story the numbers are trying to tell. While some may be difficult to measure– Impact, for example– they are worth bringing the team together to review in order to make the next launch even better. Jess closes out the episode by reminding us that our clients deserve us taking the time to do a proper post-launch review. When we do so, it leads us and our business to scalability, sustainability, and profitability. As always, cheers to your evolution!  Episode Quotes “Allow the data and your metrics to tell a story without emotion.” –Jessica DeRose “Just celebrate the heck out of your clients, the progress that you’re making, the growth that you’ve had, the impact that you’re making, and the fact that you get to do this.” –Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [0:50] – What goes into a launch; [1:58] – The four phases of a launch; [5:48] – Math is the path; [7:31] – Using numbers to inform business decisions; [9:48] – Even in the face of success, we can still feel unworthy; [11:15] – Measuring growth to take action; [15:00] – Other metrics to look for in your business; [15:03] – General overview metric; [16:39] – Opt-in/Free experience metric; [18:40] – Sales metric; [19:48] – Impact metric; [24:58] – Jess’s reminders for launch; [29:54] – Detach from the outcome; [31:45] – Closing thoughts and what our future clients deserve Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836.  About Jessica DeRose Jessica DeRose is an entrepreneur and business mentor, who helps coaches build profitable online businesses. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose | @thedigitalbusinessevolution TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jess shares with us a value-filled exchange that outlines the five mistakes– that are really just lessons– that have shaped how her business runs to this day. The evolution that Jess’s own business has undergone with these lessons can serve as a beacon for other entrepreneurs to look to– to gain confidence and validation, that even though these obstacles have presented themselves, it is something to grow through rather than just go through. Jess dives into the very first lesson she learns and talks about the need to hire slow and fire fast rather than hiring reactively and firing out of fear which causes us to wait to avoid the inevitable confrontation. As entrepreneurs, we also have a tendency to put our business first which leads to the second lesson Jess gives us. It is okay to put your own life first rather than build your life around your business. For most entrepreneurs, this is the reason we go into business in the first place, yet how quickly we forget and get bogged down in doing just the opposite which can cause many to burn out. Jess delivers the next lesson to keep our relationship with clients in mind when learning to “sell the island rather than selling the vehicle.” Jess explains that when interacting with clients, keep their intended destination in mind instead of trying to sell your product.  The final two lessons are the most intrinsic in value when it comes to being an entrepreneur. Don’t get distracted by shiny objects. While this could mean a pivot in your business, Jess contributes that this could also mean getting distracted by comparing ourselves to others. This leads into the final conversation over which entrepreneurs often feel they need to have everything figured out. There is no need to put the immense pressure on ourselves that this mentality can cause– we are not in the “Sororities or Fraternities of Suffering” and can let our egos get out of the way so our businesses can evolve and flourish.  As always, cheers to your evolution!  Episode Quotes “I think mistakes are lessons. I think everything we go through, we grow through.” –Jessica DeRose “My business is still a job, but I get to build my life first.” –Jessica DeRose Key Timestamps [1:34] – The start of Jess’s entrepreneurial journey; [2:09] – Accidental entrepreneurship & side hustles; [3:08] – Mistakes are actually just lessons; [4:35] – Lesson 1: Hiring too fast and firing too slow; [7:34] – Outsourcing things that shouldn’t be outsourced; [11:06] – Lesson 2: Building my life around my business and not my business around my life; [17:51] – Lesson 3: Selling the airplane and not the island; [23:38] – Lesson 4: Distracted by shiny objects [30:00] – Lesson 5: Thinking I needed to have everything figured out; [32:28] – Don’t be part of the Sorority of Suffering; [36:25] – Ego is your biggest overhead; [37:47] – It’s ‘Come with me,’ not ‘Look at me’; [38:39] – Recap of the 5 Mistakes/Lessons Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836.  A present for YOU until 5/1 | Use code: Birthday38 for 38% off all self study courses https://www.jessglazer.com/jdr-courses Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jess shares yet another controversial topic in business– client objections. Because this is a highly discussed area of interest for businesses navigating the seas of potential clients, Jess breaks down her take as to why clients may push the brakes when it comes to utilizing our services and products that we offer into two different paths: circumstances and fear. Jess explains that a reason why a client may not be taking advantage of coaching services is in fact they are not, circumstantially, in the right place. This could be for a wide variety of reasons, but one thing Jess makes clear– it is not our place as the coach to tell them they are wrong. Jess reiterates that same ideal as she says, “I lead with compassion, I meet you where you’re at.”  Jess then describes the fear that may hold a client back from their decision. She explains that fear is really just a client’s way of voicing a deeper issue that is rooted in uncertainty. When presented with this obstacle, as long as the client has allowed it, a coach can come in and help by dismantling old beliefs that are holding the client back and then creating new beliefs that empower. As always, cheers to your evolution!  Episode Quotes “I personally believe it is not our responsibility– it’s not our right– it’s not our position to say whether or not someone’s reality is true. And it is definitely not our job to talk them out of their reality.” – Jessica DeRose “I’m sure you’ve heard the idea that ‘thoughts become things.’ I don’t believe that is true at all. I believe that beliefs become things.” – Jessica DeRose “The belief that you have creates the thought that you think which brings us… to the feeling you have. If you think that you are not good enough, you’ll feel blah. If you think you can take on the world, if you think you’re amazing, if you think you’re going to crush it today– you’re probably going to feel more motivated, more inspired, more empowered.” – Jessica DeRose “The way I see objections is that some are circumstantial and some are fear-based, and at the end of the day, it is never our place, it is never our decision, and it is never our job to make people act or not act.” – Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [1:07] – Clarifying objections; [1:55] – Jess’s take on objections– two different paths; [2:01] – Path A: Circumstances; [6:04] – Path B: Fear; [6:21] – Fear is fancy for uncertainty; [7:36] – Help clients gain a new perspective; [8:51] – Beliefs become things; [9:09] – Belief pyramid: Level 1– The Belief; [9:32] – Level 2– The Thought; [9:49] – Level 3– The Feeling; [10:08] – Level 4– The Decision; [10:19] – Level 5– The Action [10:43] – Level 6– The Result [12:02] – Path A and B Recap Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836.  About Jessica DeRose Jessica DeRose is an entrepreneur and business mentor, who helps coaches build profitable online businesses. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jess shares the three different components of creating a successful coaching business or course. When thinking about the different services to provide, coaches can get bogged down with all the different possibilities. This is why Jess suggests the group coaching approach is a great starting point for a coaching business. Jess takes a dive into the “why” of group coaching and explains that this approach allows for several benefits including greater impact with less of your time, strong community, and scalability. She points out the Ascension pyramid and uses it to explain how group coaching lies in the “just right” level as a starting point. We envision the pyramid again and use it to avoid some common mistakes that coaches can make by starting out at the bottom or top levels. Jess closes out the episode by sharing her 3 C’s approach of creating a successful coaching program. The first ‘C’ is content. Jess explains that, as a coach, your focus isn’t necessarily on teaching, but there should still be some easy-to-consume content for your clients to learn. This leads to the second ‘C’ of coaching. Jess describes coaching as the investment of a coach to their client’s success. Finally, the third ‘C’ is community. When the foundational content is supported by a coach, it can truly be extended through the peer-to-peer relationships that are formed through a strong community.  As always, cheers to your evolution!  Episode Quotes “If you’re starting a coaching business– or you already have some sort of digital-based business– my belief is that group coaching is the best place to start.” – Jessica DeRose “When we think about building our coaching business, I want you to think about your business like this– putting the work in in the beginning, getting the foundations laid, getting that group coaching program going … moving it and getting it to a point where it’s moving itself.” – Jessica DeRose “Anybody can make money online. I’m not interested in making money. I am interested in building myself a machine that makes me money– a flywheel that’s movin’ and groovin’ and gaining momentum and making an impact in this world.” – Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [2:10] – Start off with group coaching; [2:30] – The “why” behind group coaching approach; [4:19] – Breakdown of Ascension pyramid [7:27] – Group coaching is middle level of ascension pyramid; [7:34] – Common mistakes coaches can make; [11:58] – Pivoting 1:1 clients to group coaching clients; [12:07] – Client benefits for switching to group coaching; [13:23] – Jess’s personal experience switching individual to group coaching; [16:43] – The three C’s to a successful coaching program; [16:56] – First C: content; [17:36] – Integrating teaching components in your content; [18:25] – Second C: coaching; [20:03] – Third C: community; [22:20] – The 3 C’s in group coaching  [23:35] – Leveraging group coaching and closing thoughts Episode Resources Enroll in E+mpower  Be a part of my text family by texting “Podcast” to 973-358-7836.  Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jess shares how the topic of certifications can be a controversial one and suggests it ends up holding many entrepreneurs and coaches back in their business. The idea of obtaining certification first and then starting business second doesn’t always make the most sense. While Jess notes the importance of a proper certification, she also breaks down the idea that the foundations of your business should come first and then you can focus on gaining your certification. Jess further explains that entrepreneurship is similar to gardening; without nurturing a garden you cannot expect it to grow and the same is the truth in your business, it cannot grow properly without proper nurturing. With a focus on certification rather than business first, entrepreneurs limit their impact to their audience and hinder their business opportunities. Jess suggests that building your business should happen *while* getting your certification at the same time to build the know, like and trust factor.  When we put the focus of building a business on a solid foundation first while we get certified, this opens the door for many opportunities to come into your business. Ideas of content to create so you can build your authority to your audience is a positive consequence when you have prioritized the business first. When your audience recognizes you as the expert that you are, it will automatically separate you from the rest of the crowd and your business will flourish! As always, cheers to your evolution!  Episode Quotes “Because the thing that actually takes a longer amount of time is the business-building stuff—it’s the foundations, it’s the relationships, it’s the brand awareness.” –Jessica DeRose “A certification often takes a weekend, it might be two hundred hours, it might be a week-long retreat, it might be a three-month, six-month, nine-month class—but realize if you’re waiting for that weekend, that week-long retreat, or that six month/nine month class, you’re putting your business off that amount of time PLUS another three, six, nine, months of building.” – Jessica DeRose “So now you’ve just put yourself back a year and a half, two years, eighteen months, six months—whatever it might be—because you’re waiting for this piece of paper.” –Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [2:07] – Jessica’s history with certifications; [3:12] – Building your business vs. getting certified; [4:40] – What it requires to build a business; [7:00] – Jessica’s take on how certifications relate to business; [8:37] – Building a business is like gardening; [9:58] – Get certified while building your business; [10:26] – Getting certified on the backend of your business leads to opportunities; [11:16] – Episode 2 referenced of being the expert in your field; [12:25] – Effects of putting certifications before your business; [13:00] – Recap & 3-Day Live Experience Related Links DBE EP 002 How to Tell if You're an Expert Episode Resources Enroll in E+mpower  Be a part of my text family by texting “Podcast” to 973-358-7836.  Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this special episode of The Digital Business Evolution Podcast, Jessica welcomes 6 of her closest clients to talk about all things business, success mindset, how to increase income, and how to step out of our comfort zone to achieve unimaginable things.  Andi, Brandi, Sandra, Mary, Tatiana, and Bridgitte are here today to teach, explain, and unfold all the secrets that made them build 6-Figures businesses. Each one with their individualities and expertise, these powerful women decided to transform a side hustle into something profitable, permanent, and enjoyable. At one point of their lives, they were struggling with finding confidence and a sense of independence, and thanks to Jess’ mentorship and guidance, they decided to be the creators of their lives, their businesses, and their personal success. Tune in to listen to the whole episode! And as always, cheers to your evolution!  Episode Quote “We all know readiness is an illusion, readiness does not exist, readiness comes from confidence and confidence comes from action.” – Jessica DeRose Key Timestamps [0:46] – Introduction of today’s episode; [4:19] – Andi helps women heal from their past so they can live a fulfilled life; [5:01] – Brandi is an expert in inspiring people to thrive in each season of life and biz; [7:05] – Sandra helps women restore hormone balance by nourishing their bodies; [8:05] – Mary has the keys to optimize your habits and generate more income; [10:59] – Tatiana helps women move with no pain so they can enjoy training again; [12:58] – Bridgitte runs a profitable business and helps you do the same; [17:57] – Mentors, coaches, and people who open doors for us; [25:12] – Sandra talks about her journey with entrepreneurship and motherhood; [32:22] – Sandra says that there isn’t a perfect time to work on something; [36:43] – Andy overcame self-doubt and believed in her potential; [43:27] – Andy explains that in order to make it happen, we have to trust; [46:28] – Brandi talks about her 96k initial launch; [57:02] – Tatiana created an app and gives you easy tips to do the same;  [1:01:47] – Tatiana explains her mindset when she finally took the leap; [1:04:39] – Mary shares how far she has gone and how to get rid of ego; [1:16:37] – Bridgitte explains her vision of her business; [1:19:46] – Bridgitte talks about the importance of giving ourselves permission; [1:32:14] – Raising money and investments [1:34:50] – What if the imposter syndrome comes up? Related Links Traction by Gino Wickman Rocket Fuel by Gino Wickman Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836 Instagrams: @andi_ruth, @brandi.d.jackson, @sandrasharpewellness, @mary.theresa.tringale, @training_with_t, @wellbybridgitte Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jessica gives you 10 steps to reach 10k if you are a digital business owner! With these 10 steps, you will drop the scarcity mindset, abandon your limiting beliefs, and really guide your business to the direction you want it to go. If you already have a solid business and already made 10k, these tips can also help you reach your next level. Learn how important it is to make your offer unique and special for your ideal client, to preserve your energy and care only about what matters, to be prepared for things not to go the way you want them to go, and to be mindful about why you’re doing what you’re doing (a.k.a. your purpose). As always, thank you for listening and it would mean the world to us if you rated, reviewed and shared it on social.  Cheers to your evolution!  Episode Quote “We don’t need to consume more, we need to act more. When you consume, when you learn, can you really understand and comprehend? And when you comprehend, can you then integrate it into your life, into your business? And once you’ve integrated it, can you start to embody it?” – Jessica Derose Key Timestamps [01:54] – Learn how these tips can help you; [02:44] – Special message: no matter the number, we’ll always be looking for more; [04:40] – Jess talks about her initial launches; [06:59] – 1: Are you trying to help everybody? [09:41] – 2: Know your ideal client; [15:00] – 3: Passion vs. Purpose; [20:00] – 4: Be mindful about your energy; [23:47] – 5: Investing on your time; [26:53] – 6: Creating is more important than consuming; [28:44] – 7: Your business is not about you; [30:37] – 8: Stop taking advice from anyone; [33:26] – 9: Be prepared for the expectation hangover; [34:52] – 10: There is clarity in contrast; [36:09] – Final thoughts. Related Links Expectation Hangover by Christine Hassler Episode Resources 10 Steps to 10k Months by Jessica Derose Free 3-Day Live Experience with Jessica Derose Be a part of my text family by texting “Podcast” to 973-358-7836.  About Jessica Derose Jessica Derose is an entrepreneur and business mentor, who helps coaches build profitable online business. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose

In this episode of The Digital Business Evolution Podcast, Jessica talks about the negative and positive – yes, positive! – aspects of fear. Fear can keep us stuck, fear can keep us safe, and ultimately…fear can keep us from reaching our full potential.  Fear is also there for us to be in a place of vulnerability where we can feel afraid of rejection and embarrassment, but it also has the power to help us grow into the person we truly want to be if we are really listening.  When it comes to stepping out of your comfort zone, quitting the unfulfilling job you have, and starting an online business where you are your own boss, the fears can be overwhelming. You start to think that there are so many variables that could go wrong, and suddenly fear paralyzes you. Why do we let fear guide our lives in this way? Listen in on this episode and learn how you can turn your fear into a superpower. Allow it to help guide you. As always, thank you for listening and it would mean the world to us if you rated, reviewed and shared it on social.  Cheers to your evolution!  Episode Quote “At the end of the day stepping through fear, stepping into fear, opening that door and unlocking that door where fear lives is super uncomfortable. In fact, it’s the only way.” – Jessica Derose Key Timestamps [00:59] – Fear is preventing you from doing the things you want the most; [03:58] – Jess shares her experience with fear; [05:11] – Taking a leap of faith and believing in yourself (crossing the river); [08:39] – Why are we afraid if we have all been rejected before? [12:25] – Fear has the power to make you grow; [15:31] – Jess invites you to say goodbye to fear this week. Episode Resources Be a part of my text family by texting “Podcast” to 973-358-7836.  About Jessica Derose Jessica Derose is an entrepreneur and business mentor, who helps coaches build profitable online business. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose Grab your seat in my FREE 3-day live experience kicking off March 24: jessglazer.com/dbelive

In today’s episode, Jessica shares how we are all experts in our own lives. Similar to a snowflake, we are all unique and have different skill sets and perspectives that make us experts in our own right. Even if we have read the same books, listened to the same podcasts, or watched the same movies; our unique lived experiences create life through a singular lens that can’t be replicated.  Jessica dives deep into the concept of what being an expert is, what that really means for you, and what the 3 types of experts are. By analyzing and taking these concepts into account, you will begin to create awareness around which type of expert you are in which area of your life. Spoiler alert: we are all a combination of the three! Knowing the role you play in your own world will help you begin taking immediate aligned action. We hope you enjoy the show and we can’t wait to hear what kind of expert you are!    Episode Quotes “My belief is that we’re all already experts. We’re experts with our own lived experiences, we’re experts with our own perspective, everything we’ve been through, the skills, the challenges, the tools that we’ve learned, the wins that we’ve had, those are ours and only ours.” – Jessica DeRose   “Can you just take that first step, just look down in front of you, find that first rock, a little stepping stone, something that looks moderately safe and comfortable but also stretchy and take that first step, this week be committed to yourself and your growth with one tiny little step.” - Jessica DeRose  Key Timestamps [02:08] – Being uncertain around the concept of ‘expert’; [02:39] – A complete overview on the 3 types of expert; [07:52] – How the 3 types of expert connect with each other always; [10:12] – 5 questions to ask yourself (recognizing your expertise); [13:34] – Actions you can take to start showing up as an expert; [17:44] – Don’t miss the opportunity to become an expert yourself; Episode Resources THE FORGOTTEN ESSENTIALS: The most underrated & foundational marketing to quantum leap your business. Click here to know more! Be a part of my text family by texting “Podcast” to 973-358-7836. Use the code LAUNCH PARTY for 10% off of DBE+ evergreen products! Subscribe, review and share to be entered to win one of our Launch Party gifts! Please send a screenshot of your review to Lauren at [email protected]. About Jessica DeRose Jessica DeRose is an entrepreneur and business mentor, who helps coaches build profitable online businesses. After quitting her 8-year career as an elementary school teacher and creating a multiple 7-figure business herself, Jessica is here to unlock doors you didn’t even know existed. Connect with Jessica Instagram: @iamjessicaderose TikTok: @iamjessicaderose