In this episode, we talk with Sundberg-Ferar Director of Innovation Strategy, David Byron, to understand his thoughts on "the new time equation"  within the future vehicle interior experience, and how designers can incorporate common leisure into the everyday commutes of vehicle occupants. 

Watch the 2nd half of this conversation where Dave shows us visual concepts he designed to illustrate his ideas for architectural thrills in the future vehicle occupant experience // https://youtu.be/VF6fJOxtGVc?t=1070

If you're an innovation leader interested in any of these ideas, or if you're looking for a design & innovation partner, hit us up! We'd love to connect with you and share notes on new mobility.  // [email protected]

Music: "Ridgeline", Ian Ethan Case