<p>Alice unpacks the full Cognism re-brand that took place in 2022. With key lessons and learnings drawn from the experience.</p>

Entry 58: Content team in a demand gen org

The diary is the first book to chart the 4-year journey of a first-time CMO, end-to-end. Across 63 diary entires, Alice deCourcy unpacks the 'aha' moments and lessons that helped her scale Cognism from $5m to $40m ARR. And it's all available in audio format, for free, here!