In this Maggie's Moment, I'm getting real about fear in entrepreneurship: what it actually is, why waiting for it to go away is keeping you stuck. Then I share three practical steps to help you move forward anyway. Every time you grow, every time you reach for the next level, you'll face something you've never done before. Your brain won't love it. But the business owners who get where they want to go aren't the ones born fearless; they're the ones who learn to move forward anyway.
Jul 20
5 min
This Summer, Sports Gave Me a Masterclass in Business FIFA World Cup. Wimbledon. Blue Jays baseball. A live WNBA game with my daughter. This summer, sports has been everywhere, and as I watched these incredible athletes compete, I kept seeing the same parallels to what we face as business owners every single day. The grind. The setbacks. The comebacks. The quiet years before the big moment. The hard seasons nobody talks about. In this episode, I'm sharing seven lessons from the world of elite...
Jul 17
38 min
Every productivity guru has a morning routine they swear by. And somehow we all end up feeling like failures for not doing it exactly their way. Today's Maggie's Moment uncovers what they forgot to tell you.
Jul 13
6 min
You're fully booked. You're making money. You're busy. And someone asks, "So what's next?" And you say, "I'm good where I am." If that's you, this episode will challenge you in the best possible way. In this episode, Maggie gets personal about why she chose to build a business, not just create a job for herself, and makes the case for why every service-based business owner should be thinking the same way. From the solopreneur trap to the identity shift that changes everything, this is one of ...
Jul 10
27 min
The world's best soccer players don't perform at the World Cup level by accident. They treat their body and mind as their biggest asset. They are pros just like you are a pro in business. That's why a week at the cottage in August won't restore you if you're not taking care of yourself the other 51 weeks of the year. Today's Maggie's Moment is your reminder of why taking care of yourself is not a luxury but a must-do for all business owners.
Jul 6
4 min
What makes a great business coach? It's not just certifications or years of experience. It's the combination of everything life has thrown at them, and what they did with it. In this personal episode, Maggie pulls back the curtain on the story behind her coaching philosophy, why she combines business consulting with coaching and high-performance habits, and the 7 unique things that make her the coach her clients can't stop raving about. If you've ever wondered what makes Maggie different, thi...
Jul 3
28 min
Stop the Lull is a 5-day live challenge for service-based business owners who are done letting summer be their slow season. In one hour a day, you'll build a complete email sales sequence using AI tailored to your offer, written in your voice, scheduled, and ready to go by day five. No tech experience needed. No paid tools required. Just five focused hours and you walk away with a sales asset that works for you all summer long. 📅 July 13–17, 2026 ⏰ 12–1 pm EDT daily 💰 $93 CA...
Jun 30
3 min
Are you doing all the right things to get clients, like networking, posting on social media, and asking for referrals, but your revenue is still inconsistent? The problem might not be your effort. It might be that your client acquisition strategy is fragmented, and the pieces aren't working together as a system. In this episode, Maggie Perotin breaks down her Client Acquisition Engine - the complete three-part framework she uses with her clients inside the Sustainable Scale System to help ser...
Jun 26
35 min
Before strategy, before marketing, before anything else — the businesses that scale sustainably start with one thing: their foundation. In this Maggie's Moment, I'm taking you behind the scenes of my brand and sharing the three core values that drive everything I do. Where they came from, why they matter, and what they mean for you as a business owner. Courage. Excellence. Simplicity. Three values. Three stories. And one question I want to leave you with by the end. Hit play. It's a tremendou...
Jun 22
8 min
Does Your Service Business Slow Down Every Summer? You're not alone. Most service-based business owners experience a summer lull — fewer inquiries, slower conversions, and that uncomfortable feeling of watching your calendar empty out while hoping things will pick back up on their own. But here's the truth: crossing your fingers is not a strategy. In this episode of the Diamond Effect Podcast, Maggie Perotin breaks down exactly why your business doesn't have to slow down this summer, and the ...
Jun 19
35 min
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