Gadi Amit is the Founder & President of NewDealDesign, a Strategic Technology Design Studio based in San Francisco. He is the person behind some of the most innovative and market-winning products in the last two decades. Some of the most notable product designs his studio has created include the design of Fitbit, the first Lytro camera, the Google Ara modular phone and Sproutling baby monitor. In 2013, Michelle Obama presented Gadi Amit with the Cooper-Hewitt National Design Award for product design. Gadi Amit is passionate about creating design that is both socially responsible and generates real world success. On this episode, Gadi talks about his life, influences and his value system. He talks about his opinions on technology, design and ethics. We also talk about the design process behind Fitbit and Lytro camera. And Gadi shares his opinions on the future of wearable technology and Cyborg-ism.RELEVANT LINKSNew Deal Design - https://www.newdealdesign.comKyoorius Design Yatra - https://www.designyatra.comTel Aviv - https://en.wikipedia.org/wiki/Tel_AvivSTEM studies - https://en.wikipedia.org/wiki/Science,_technology,_engineering,_and_mathematicsSierra Leone - https://en.wikipedia.org/wiki/Sierra_Leone Hassan Fathi - https://en.wikipedia.org/wiki/Hassan_Fathy Bezalel Academy of Arts and Design - http://www.bezalel.ac.il/en/Jerusalem - https://en.wikipedia.org/wiki/JerusalemEthiopian Orthodox Tewahedo Church, Jerusalem- https://en.wikipedia.org/wiki/Kidane_Mehret_Church,_JerusalemBauhaus - https://en.wikipedia.org/wiki/BauhausFirst Macintosh - https://en.wikipedia.org/wiki/Macintosh_ClassicScitex - https://en.wikipedia.org/wiki/Scitex_Vision Rafi Holtzman - https://www.linkedin.com/in/rafiholtzman/ Model Maker - https://en.wikipedia.org/wiki/Model_makerApple - https://www.apple.com (Just in case)Jony Ive - https://en.wikipedia.org/wiki/Jony_Ive Steve Jobs Biography - https://en.wikipedia.org/wiki/Steve_Jobs_(book)Hartmut Esslinger - https://en.wikipedia.org/wiki/Hartmut_EsslingerDieter Rams - https://en.wikipedia.org/wiki/Dieter_RamsWindows 95 - https://en.wikipedia.org/wiki/Windows_95Packard Bell - http://www.packardbell.com/index.htmlSnow White design language - https://en.wikipedia.org/wiki/Snow_White_design_languageDot-com bubble - https://en.wikipedia.org/wiki/Dot-com_bubbleLytro Camera - https://en.wikipedia.org/wiki/LytroLight Field Technology - https://en.wikipedia.org/wiki/Light-field_cameraRen Ng - https://en.wikipedia.org/wiki/Ren_NgKaleidoscope - https://en.wikipedia.org/wiki/KaleidoscopeTech User Testing - https://en.wikipedia.org/wiki/User_research and https://en.wikipedia.org/wiki/Usability_testingAra Phone - https://en.wikipedia.org/wiki/Project_AraAra Phone design by New Deal Design - https://www.newdealdesign.com/work/google-project-araFitbit - https://en.wikipedia.org/wiki/Fitbit and https://www.fitbit.com/in/homePedometer - https://en.wikipedia.org/wiki/PedometerFastcompany - https://www.fastcompany.com/person/gadi-amit2008 Financial crisis - https://en.wikipedia.org/wiki/Financial_crisis_of_2007–2008Linda Tischler - https://www.fastcompany.com/3058853/in-memory-of-linda-tischlerNational Design Awards - https://en.wikipedia.org/wiki/National_Design_AwardsNuclear Football - https://en.wikipedia.org/wiki/Nuclear_footballEthics of Technology - https://en.wikipedia.org/wiki/Ethics_of_technologyMachine Learning - https://en.wikipedia.org/wiki/Machine_learningGraphical user interface - https://en.wikipedia.org/wiki/Graphical_user_interfaceCyborgs - https://en.wikipedia.org/wiki/CyborgWearable Technology - https://en.wikipedia.org/wiki/Wearable_technologyMedical Assistive technology - https://en.wikipedia.org/wiki/Assistive_technologyImplantable User-Interface by New Deal Design - https://www.newdealdesign.com/work/project-underskinGoa - https://www.lonelyplanet.com/india/goa