Demystifying Franchise Ownership
Demystifying Franchise Ownership
Kristine Givens
The podcast that brings you expert advice, transparency, and clarity around franchise ownership, whether you're a prospective or existing franchisee or franchisor, or simply curious about the topic.
#60 - Pressing Pause: Refocusing for Impact
I know it’s been a little while since I last published an episode so I wanted to take a moment to connect with you all. In this episode, I revisit why I started the podcast in the first place and why I’ve decided to hit pause for now. When I first launched the show, my goal was to provide valuable insights and guidance about the franchise industry. But as life evolves, so do priorities. One of the big reasons I’m putting the podcast on hold is that I’m focusing o...
Feb 7, 2025
4 min
#59 - How Glo Tanning is Redefining the Tanning Industry
I had the pleasure of talking with Onyi Odunukwe, the CEO of Glo Tanning, on this episode. Onyi's journey into the world of tanning began with his entrepreneurial spirit, from a supplement store franchise to building a successful tanning brand that now spans across 16 states. Onyi shares how Glo Tanning stands out in a competitive market, offering not only UV and spray tanning but also innovative automated spa services that are transforming the customer experience. He also t...
Dec 26, 2024
37 min
#58 - Two Franchises, One Entrepreneur: Ron Holt’s Strategy for Success in His Second Venture
Join me this week as I chat with Ron Holt, the two-time franchisor who is bringing a fresh, fun approach to moving through his brand, Pink Zebra Moving, after his success with Two Maids and A Mop. Ron shares how he’s disrupting the moving industry by creating not just a service, but a culture—"Happy Moving”! He explains how his mother-in-law's terrible moving experience became the inspiration for this new approach, and how he’s turning what is traditionally one of the most stres...
Dec 19, 2024
42 min
#57 -Is a Fractional CFO the Solution You’ve Been Looking For?
In this episode of “Demystifying Franchise Ownership”, I talk to Lowell Mora, a fractional CFO with over 30 years of experience. As the founder of Impact CFO, Lowell offers strategic financial support to businesses that aren’t ready to hire a full-time CFO or don’t have a need for a full-time CFO. We explore how fractional CFO services can benefit businesses, including franchisors and franchisees, providing high-level financial expertise without the cost of a full-time executive. ...
Dec 5, 2024
36 min
#56 - Is Your Franchisee Training Up to Par?  Reasons It Might Be Time for an Overhaul
This episode covers franchisor training programs, an important topic, because franchisee training can make or break a franchise. I recently saw this firsthand at a Pilates studio with outstanding instructor training. It was evident from the start that the instructors benefited from a well-executed training program—they were clear, concise, and consistent. Are you a franchisor noticing gaps within your franchise network? It might be time to overhaul your training progr...
Sep 26, 2024
7 min
#55 - Are Your Franchises Happy? Insights on Franchisee Communications
In this episode, I’m exploring the importance of listening to franchisees. I’m including an excerpt from my interview with Jeff Johnson, Founder and CEO of The Franchise Research Institute. Jeff explains how their comprehensive surveys and data analysis help franchisors gain valuable insights into franchisee satisfaction, and why listening to your franchisees is critical to long-term success. Listening to your franchisees goes beyond simply hearing their words—it's about grasping...
Sep 12, 2024
14 min
#54 - Where You Start When You Want to Franchise Your Business
In this episode, I revisit my interview with Aaron Cash, founder and President of Garage Living Franchise Systems, as he shares invaluable insights on their journey into franchising. Aaron discusses Garage Living's decision to franchise their business and the crucial steps they took to ensure success. From navigating legal compliance to securing franchisees and developing robust support systems, every aspect was meticulously planned. If you’re considering franchising your bu...
Aug 29, 2024
11 min
#53-Healthcare Challenges for Franchisors: Telehealth May Provide a Solution
Part two of my interview with Larry Stout is now live! In this episode, we continue our conversation, exploring the origins of his current venture, Optimal teleHealth, LLC. Larry shares the story behind his company, which offers an alternative to traditional health insurance. As a franchisee, Larry, like me, struggled with the high costs of offering competitive employee benefits like health insurance. This challenge ultimately led him to create Optimal teleHealth, which off...
Aug 8, 2024
17 min
#52-From Corporate Executive to Entrepreneur: The Triumphs and Tribulations
Tune into my latest episode! I had an illuminating conversation with Larry Stout, founder and CEO of Optimal teleHealth, LLC. Larry, a former Massage Envy franchisee, achieved significant financial success and earned numerous accolades. However, he also opens up about a franchise venture that didn't go as planned, sharing valuable insights into the realities of franchise ownership. We cover a lot in this episode! Larry offers his expertise on recruiting and retaining e...
Aug 1, 2024
29 min
#51-Streamlining Success: How to Optimize Communication, File Storage, and Project Management
Your email inbox shouldn't be a storage unit! Think of it like your mailbox at the end of your driveway: you don’t leave everything there! This week, I interview Shawn Lemon, founder of The Digital Organizer. Don’t miss this episode because it’s packed with invaluable tips and insights from Shawn, who coaches his clients, including franchisors, to overcome chaos in the digital environment to enhance communication, project management, and file storage. The bottom line is str...
Jul 25, 2024
37 min
Load more