Today's show is from a presentation I gave on social media. I not only talk about mindset, but I delve into super practical categories for content that you can use right away to up your social media game. Come on over to storypromarketing.com or https://www.facebook.com/craigthestorypro/ and say hello!

DeAndre Wilson talks about what it takes to start a catering company and the value of having an advisory council. Find yummy looking food photos on Instagram or visit their website at turntablellc.com.

What are the negative consequences if your prospect doesn't choose you? Should you talk about in your marketing?

Learn about the two different calls to action and how they can help you improve your website and grow your company.

(4 minutes) If you want your prospects to take action, you need to give them a plan.

If you're not the hero in your customer's story, than who are you? You want to be the guide. Learn the two keys to positioning yourself as a guide whose advice your customers will want to heed.

Learn about the four levels of problems your customer may be experiencing, and how you can avoid the mistake many businesses make when talking about a customer's need.

Who's the hero in this marketing story you are crafting? This is the biggest and most important mindset shift you can make in your marketing.

Part 1 in this 8 part series: What is the underlying emotional driver of your customer's purchasing decisions? It's the desire to change -- to become a better or happier version of themselves.

Lots of businesses want to rank higher in Google, but too many fail do this really simple thing.