<p>Thinking forward, reflecting on Craig’s 62B class at UA&amp;P, he knows the industry’s future in The Philippines is in safe hands.</p>
<p>Based on decades of observation, Craig offers few tell-tale signs of genuinely gifted young people, plenty of which his 62B group are already displaying.</p>

Behavioral Questions #1 | TBS ThinkPiece by Craig Lonnee

DDB Group Philippines, a leading integrated marketing communication group, started in June 2020 the TBS ON program, which is the new normal version of The Bernbach School, our exclusive learning hub run by our Chief Development Officer Craig Lonnee. TBS ON consists of think pieces that aim to inculcate fundamental management and leadership principles while encouraging us all to strive towards being even better and inspiring managers. This channel contains the audio versions of these valuable think pieces for a larger audience to enjoy.