Introduction.04:15  The right team outranks capital and strategy every time.05:00  Psychological safety eliminates political overhead and unlocks organizational capacity.08:14  Getting people to use data is harder than acquiring it.08:49  Large enterprises commission enormous research but rarely know where it lives.11:13  A neutral, agnostic layer surfaces trusted answers from one place.16:24  Purpose-built AI informed by human expertise outperforms general-purpose tools.27:19  AI personas simulate consumer perspectives from real segmentation data in real time.31:45  Insights professionals have spent their careers training for the AI moment.