Dan The Road Trip Guy
Dan The Road Trip Guy
Dan
Winning with Curiosity, Compassion, Clarity, and Consistency.
29 minutes Posted Feb 23, 2026 at 12:00 pm.
Welcome And Guest Intro
Justin’s Roots And Family Snapshot
First Cars And Early Road Memories
The Florida Family Haul
Nine Years Of Building A Business
Life Inside Pro Sports
Leaving Before Mahomes
What Human-First Branding Means
Storytelling That Sells
Super Bowl Ads And Emotion
The Book: Give A Damn
Dream Road Trip With McConaughey
Bucket Lists And Family Gatherings
An Ordered Life Is A Good Life
Silent Retreats And Presence
Where To Find Justin And Closing
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Show notes
Get in Touch with Dan by Texting Now I invited Kansas City entrepreneur and author Justin Ricklefs to trace his road trip from his years behind the scenes with college football and The Kansas City Chiefs to building Guild Collective, a human-first branding agency that helps companies lead with Human Storytelling. We talk about the moments that shape a leader: the family-of-seven road trip to Florida that forged patience and humor, the long days in pro sports that reveal the hidden machinery ...