Thanks to my sales call process, I’ve sold just under a million dollars of coaching in 4 years. Of course, a lot more goes into it than that, but a phone call if often the make or break factor. It’s possible to get mostly (or all) yeses without being pushy. And you definitely don't have to make anyone give you an answer on the call. If you've ever been given advice on how to conduct sales calls that felt a bit icky, this episode is for you. It’s possible to get more pay in full clients at 15k and 10k than ever before. At this caliber, the clients show up to sales calls having already done their research. So remember that third party credibility is a big piece of this puzzle. Conversion doesn't start and end on this call. Before the call: - I do my research on the person before the call- I take their intake form responses and turn them into a coaching program outline- Highlight parts of their answers I want to dig more into. I will even write follow up Qs there.During the call: - I greet them like I would someone I know.- Outline the call so they know what to expect- I open with curiosity and ask "tell me a little more about what brought you to book this call with me today." - I sit back and build a bridge After the call: - I send them a coaching program outline, an AI transcript and a recording of the call Listen to the full episode to hear some mindset gems that will totally transform the way you conduct sales calls. And as always, if you enjoyed this episode, share it with friends and leave a quick review! Connect with me: WebsiteInstagramLinkedin

I just got back from hosting my first client retreat in Mexico City! This was the event that kicked off 12 months in Reclamation Mastermind for 17 clients. It was bigger and more expansive than I ever imagined! So today, I want to take you behind the scenes. What went well? Were there any hiccups (of course!)? And what were the key takeaways? I haven't always seen myself as a person that could pull off an event of this magnitude. In fact, I had a lot of fears throughout the entire process.But my community and the practices I've cultivated allowed us to create a safe space for members of Reclamation Mastermind to connect, get clarity and to leave with a new identity. Here's a quick rundown of what I learned: 1. Getting what you want is ALSO uncomfortable. 2. Things will not go perfectly according to plan when you are doing something new. 3. Energy management will become more important the more space you hold so begin practicing now.4. You will begin to PLAN for the discomfort of being stretched rather than AVOID it. 5. Your friends will be the ultimate support system to get you through new milestones. 6. Processing emotions is actually part of the plan, not a deterrence from it. You don't have to be planning a live event to get coaching from this episode. These lessons are relevant with every new step you make in business. Whether it's hosting your first workshop, getting on your first sales call, etc. these truths will be there. The doors to this incredible room of WOC and First Gen entrepreneurs open on May 15. Join the waitlist at www.marieladelamora.com/reclamationConnect with me: WebsiteInstagramLinkedin

Have you ever found yourself feeling resentful after a sales call that ends in a "no"? I'm sure we've all experienced that inner critique getting louder when business isn't going our way. Where there is attachment, there is also resentment. So today, I want to chat about how you can release that attachment and create more demand. Because we all know that struggling through and telling ourselves "things have to change" over and over again isn't moving the needle. We can't rely on our business to validate us. Even more important, we can't base our self worth on the state of our business. So how do we release these identity entanglements?And what can business look like if our relationship to our business goals mirrors what a healthy inter-personal relationship is? In this episode, we're chatting about: - Why inner child healing is essential in entrepreneurship - How an attachment to sales manifested in lower conversions for me in 2021- How I can spot attachment in business- Shifting blame to curiosity for a healthier business- Escaping the cycle of "bracing" and instead embracing "preparing" This is why in Reclamation Mastermind, we focus so much on creating a Self Concept that can withstand your toughest days. Shame dies in the light and festers in silence. Fear grows in silence. And attachment needs fear. Attachment needs shame.
Tune in and let's bring that shame to the light! Connect with me: WebsiteInstagramLinkedin

I made the biggest investments during my lowest earning quarter in business. Because of those investments, I then had a 225K quarter. None of this happened by accident! It's a product of moving with self-trust. I'm at an in-person business retreat being coached right now and my birthday is today. You know what that means - it's a big reflection time. And I want to voice some of these reflections to you because I don't think the extremely nerve-wracking moments are discussed enough. When you're on the precipice of the next evolution in your business, it can be so easy to slip into self-doubt and lack. When I had to cut back on 1:1 coaching in order to usher in this new era, I was making less than ever before. On top of that, I was spending more than ever before. Don't get me wrong, I was by no means being reckless with my spending. Here are a few of the investments I knew to be essential in my growth during that period: - FIRST, invested in a Rebrand- THEN, hired a podcast manager- THEN, invested 25k in a mastermind And guess what? If the launch had not gone as well as it did, I would still stick by those decisions.I even decided to have an in-person retreat abroad before I opened up enrollment for Reclamation Mastermind. That means that if no one signed up, I would have eaten the cost. These are the types of big decisions and risks that will be made as an entrepreneur. And self-trust is at the root of our ability to move - every time. Tune in to hear how harnessing your self-trust can take you through these difficult decisions. And if you enjoyed this episode, please share the love! Every review and social share goes such a long way! Connect with me: WebsiteInstagramLinkedin

Have you ever read through someone’s social media account and thought to yourself "I still don't understand what they're selling"? That's the byproduct of fluffy marketing. And here's the thing, we've all done fluffy marketing. The truth is, when you become an expert, the way you talk is going to start going over your ideal clients’ heads.It's like you've received your PHd and suddenly, you're being asked to explain what you know to people who have never studied that subject. Speaking on your ideal clients’ level takes intentionality, it doesn't just happen. We need a process and data.So today, I'm sharing a simple messaging analogy that will land you more sales calls and fewer objections. Imagine this: You see a vitamin brand on the shelf that straight up tells you "you will have more energy after taking this". The brand next to it is filled with a list of ingredients. Which one are you going to buy? Probably the one that's makes it easy to say yes, not the one you have to Google. So listen through to the end to learn how I consistently fine tune my messaging.In today's episode, we're chatting about: - The different between ingredients and labels in your messaging- How to find the right label for your products and services - How to “de-fluff”, test and validate your messaging Connect with me:WebsiteLinkedinInstagram

As Women of Color, self-doubt and criticism can practically feel like they're in our bones. But I promise you, they're not. Your beliefs are built around PRACTICE, they are not set in stone. What you believe about yourself is just the evidence you have received and accepted so far. I create the Belief Bookmarking practice because I desperately needed it in my life AND business. This process stems from a lifetime of what I now recognize as trauma.I'll delve into my own story, discussing how I was conditioned and brought up, my relationships, marriages, and the repeated patterns that led me to create the belief bookmarking process. For years, I wished I could be someone else, someone who trusted themselves and cared less about others' opinions. So I took matters into my own hands and made that possible for myself. The belief bookmarking process is my way of capturing moments of self-trust, bottling them up, and using them to remind myself. It's a conscious effort to plan for slipping back into old patterns. As humans, we tend to default to what we've always done. This process involves taking small moments of self-trust, turning them into evidence, and actively practicing beliefs about ourselves.In this episode, we're chatting about: - What is Belief Bookmarking? - How Belief Bookmarking has changed my life and business- ELEMENTS OF A BELIEF BOOKMARKING PLAN:1. Take your Intentional beliefs and plug them into “I Am” app. 2. Leave voice memos to yourself3. Favorite voice memos from clients or friends 4. Write notes to yourself when you are experiencing the beliefs you want to come back to 5. A Camera Roll folder in your phone with screenshots of messages you’ve received, client wins, praise etc.6. Listen to podcast episodes you have been on.7. Share wins with your people - it makes you accept them as truth more8. Celebration act - shows your body you are receiving the win and showing yourself love for itI hope this episode helps you begin the process of radical self-trust. Shoot me a message on Instagram or Linkedin and let me know if you're starting this journey! Connect with me: WebsiteInstagramLinkedIn

Our resistance is a flashlight to where our growth is.That's why today, I’m sharing 5 things I’ve seen my clients resist as their business grows. After coaching hundreds of women over the last 4 years, and looking at my own journey in hitting 6 figures in my first 11 months in business, I see these common denominators.Entrepreneurs resist these five things:- 1A Instead of fixating on sales, making your marketing SO helpful, it could get people a result. (A lot of people agree in theory, but not in practice)- 1B Educating with only a tiny hint of selling in their content- 2 Networking like crazy and getting visible beyond just posting on socials- 3 Hiring a photographer and doing a brand photoshoot- 4 Speaking to yourselves with compassion.- 5 Expanding your friend circle to include more CEOsThese conversations usually go "Oh, well I do that already!" or "I don't think I need to do that." If you hear yourself saying that to any of these steps in business growth, I challenge you to move through your resistance. You are going to feel resistance at all stages of business anyway. It never goes away, if you’re growing. So notice it, normalize it, and let it guide you towards money making activities.The road to six figures is not meant to be a comfortable one, but it will be worth it. Connect with me: WebsiteInstagramTiktokLinkedin

This year, scaling my business meant navigating my biggest income spikes and dips, from 1:1 to scalable offers, and taking the plunge into group programs. With any transformation, reflection is necessary to integrate the lessons. So in today's episode, I share my biggest and hardest-learned lessons of 2023.The journey involved more investments than ever – in systems, team, rebranding, multiple masterminds and even the biggest coaching investment I've ever made. I had my lowest financial quarter in the history of my business, followed by my highest financial quarter in the history of my business, all because I continued to give my business what it needed to scale.Amidst financial highs and lows, I learned invaluable million-dollar lessons. I faced my money fears, had uncomfortable conversations, and realized that what I fear loses its grip over time. My experience in scaling is exactly why I'm a big advocate for taking a full year to master ONE offer. Because I got to know my audience on a deep level and leaned into consistent messaging, I was able to have my most successful launch yet. More than anything, I'm grateful that I've built a business that allows me to live a more full life. I can be more present to my daughter and show up in my community without sacrificing my client experience. Quick Lesson Recap: That thing you're afraid of happening? It will happen, but it won't hold power over you after that.Take a full year to establish a new offer Repetitive messaging will pay offInvest in lifestyle upgrades Don't put anyone on a pedestalManaging your money and feeling safe with it will carry you through, not your month to month salesYour CEO friends will carry you through every seasonConnect with me: WebsiteInstagramTiktokLinkedin

From starting over financially after an unexpected divorce while pregnant to rebuilding my savings and ultimately creating six figures one one year and then in one launch, I’ve dug myself through the trenches to create my current my sense of safety with money: investing, creating it and holding it.My personal journey with money started with relentlessly saving the $5 chore money I got from looking after my baby sister. Because I grew up in a household that was struggling to pay the bills, anything but saving felt like a threat. And that feeling lasted well into adulthood. It's still something I grapple with today. So when I went from my "dream" life in London to moving back home and living on food stamps while pregnant, it felt like my worst fear had come true. I do what I do because I want women of color to escape this cycle by creating more money, because of who they are. But it’s impossible to create more money without feeling safe in our ability to let it go and have it return to us.So I’m giving you the concrete steps I take when I feel like I’m falling into scarcity. As a single mom, scaling my business has often been an uncomfortable, scary experience. If you're feeling that, you're not alone. Tune in to hear how I process these feelings in a concrete way! In this episode, we're chatting about: My own money storyAcknowledging and normalizing the fear Making peace with your money past and presentDifferentiating facts vs. thoughts Pinpointing EVERY option at your disposal What my money mindset looked like an action in Q3 vs Q4 of this year, when I made my biggest investments during my lowest earning quarter, followed by my highest earning quarter.Finding the revenue generating actions you can takeConnect with me: WebsiteInstagramLinkedin

After a $175,000 launch of Reclamation, there is so much to unpack! I'll be honest, my first reaction wasn't celebration. My instinct was "we've got a lot of people to serve, let's get right to work." Sometimes when you get what you want, it takes your identity (and your nervous system) a second to catch up.This is why I used the framework of Success Receipts to reflect on this launch - it's a tool used in Reclamation Mastermind to bottle up how you created any result so you can more easily repeat it.What you celebrate, you integrate. So that's exactly what we're doing today! I'm taking you through some of the key questions my clients and I use to train our brains to understand - this is NOT a fluke.Here are the exact results we're creating the receipts for:100% yesesI mentioned 16 people at the time of recording, which turned into 1717 applications in the first 48 hours19 applications by the final day$175,000 launch CoAnd these are the key questions I'm unpacking about these results:What key actions created your results?What key decisions created your results?What helpful thoughts did you have?What did you surrender or STOP worrying about?How did your perception of yourself change during this time (identity)?Did you make any “identity decisions” during this time? (i.e. deciding something IS going to happen AND being detached from how or when)During this launch, I've grown more acutely aware of the ways in which my work defies the expectations and "rules" of white supremacy. I have incredibly solid evidence that when you lead with values, you attract others that do as well.I'm so excited for you to tune in to today's episode! I think it's truly one of my favorite ones yet. So make sure to share the show on social media, tag me, and leave a review. It goes such a long way in helping others discover the show who may benefit from it.Connect with me: WebsiteInstagramLinkedin