How do you develop and sell a cybersecurity solution without sensationalizing it to create fear and panic buying? Well, you need to build trust with potential customers by being empathetic of their position and the threats they are facing in their context. When you approach it from a kind and ethical place, cybersecurity is a positivity-filled and community-centered industry that functions best when people look out for each other.

Digital assets such as cryptocurrencies are revolutionizing how we transact and store wealth. However, they have introduced new cyber threats that go beyond just protecting your password. Every month millions of dollars worth of digital assets are lost to are being lost to hackers. Apart from the advancement of hacking tools and skills, the other big contributor to these losses is bad cybersecurity practices. Many digital wallets companies do not take time to explain to the users the risks involved and how they can minimize their exposure.

How do you remain empathetic when your job is to act like an attacker and point out issues with security systems? With all its military language, cybersecurity can feel very aggressive but this offensive security specialist shows us that it doesn’t have to be. Today I’m joined by Alexei Doudkine, penetration tester and co-founder of Volkis. I deeply resonate with how he puts his 10+ years of experience on the offensive side of cybersecurity to good use and challenges the status quo. He shares with us his views on empathy and how it embeds into his work as an ethical hacker.

Cyber security goes beyond protecting your digital assets! The unique part of cybersecurity is that the more you know about it, the less secure you feel. This can limit your digital experience and even cause anxiety because you constantly feel exposed to invisible threats.

Many companies have been profiting from exploiting your data, whether you choose to share it or unknowingly do so while using online services. One of the most commonly used methods of exploitation is tracking. The good thing is that there are many empathetic people and companies that are also working to protect us from it.

In a world where technology is advancing at lightning speed, security can sometimes seem to be lagging behind. This is especially so if you are not an IT guru who understands cybersecurity concepts very well. This is a gap that can be filled by caring people sharing trustworthy information and experiences to help others.

Cybersecurity is not just about big companies being hacked and data stolen. No. It’s also about you and the safety of your data. There are many people who are committed to ensuring that your rights are protected as you interact with technology. Yet you rarely get to meet these people because you hardly ever see them talking about other topics than security upgrades for your new smartphone or laptop. But they are there - committed warriors who have dedicated their lives to your safety on and offline.