Tiffani Bova is the Customer and Innovation Growth Evangelist at Salesforce, author of best-selling book Growth IQ, and former distinguished analyst at Gartner. Tiffani shares her insight into the current sales landscape and how she sees the future of sales shaping up due to the impact of COVID-19.  Eric and Erin also discuss common mental blocks entrepreneurs experience when trying to embrace the "seller's mindset"  and how sales leaders can  support their teams without restricting their autonomy, creativity, and innovation.Subscribe to the <a href="https://customerobsessed.net/" target="_blank">Customer Obsessed Newsletter.</a>Get Tiffani's book <a href="https://tiffanibova.com/GrowthIQ" target="_blank">Growth IQ</a> or read her Customer-Obsessed pick on storytelling, <a href="https://www.amazon.com/dp/B00YOAZYXK/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1" target="_blank">Illuminate</a>.

John Maeda — On Data and Privacy, Design, and How to Speak Machine

This is Customer Obsessed, the show that dives into the nitty-gritty challenges of entrepreneurship and genuine customer connection. Our guests share their unique leadership journeys and their perspective on how to build forward-looking companies that embrace technology, innovation, and customer experience to deliver value and reach higher levels of success and growth. We also discuss major challenges facing businesses on a local, national, and global scale, including diversity and inclusion, STEM and STEAM, sustainability, and ethics.