Not gonna lieā¦social media's been feeling like a chore for a while now. The pressure to post 3-5 times a week, the low-key dread every time you open the app, that nagging feeling you're somehow falling behind while everyone else "figures out AI"... yeah. We came into this convo a little burnt out on the whole thing too. Then AndrĆ©a flipped it on its head. She built a million-dollar, 12-person social media agency, sold it during her second baby's brutal first year, and rebuilt something comple...
Sep 9
1 hr 9 min
Shay and I have been doing this thing for years now; pick a conference, book the flights, convince ourselves it's a business expense, and every single time, we always overhear other attendees talking about āwhatās the ROI of the eventā¦ā What did they get out of it? Was it worth it? Did they get an leads/connections? And TBH, we just donāt think about it like that. Join us in this episode as we dive deeper into the retreats and recent conferences weāve attended to hear our honest take ab...
Sep 1
59 min
A lot of us learned young that we're worth exactly what we achieve...straight A's, gold stars, the next title, the next win. It's a hell of a drug, right up until it runs you into the ground. That's exactly what happened to Rita Cidre, a marketer and educator (and Mariah's colleague over at Semrush Academy) who writes about preventing career burnout and swears by play as the way back. She's not preaching from the sidelines, either; she burned out hard at a job she genuinely loved, walked away...
Aug 25
1 hr 3 min
Ever feel like you're running the same day on repeat, grinding at the exact same speed no matter what's happening outside your window, and wondering why you're so fried? This is a conversation Shay's had simmering for years. We brought back our friend Sam, who's spent 13 seasons running a wedding and event venue on her family's 200-acre farm outside St. Louis, a business so tied to the weather that it forced her to build her whole life around the seasons. She's also been Shay's best friend fo...
Aug 18
1 hr 13 min
You know that feeling when you downplay something you're genuinely proud of, just so you don't come across as too much? Yeah, we get it. This one's an off-the-cuff, totally unscripted conversation about building careers that actually fit the humans we are, holding boundaries (and non-negotiables) without apologizing for them, and choosing our hard on purpose instead of coasting down whatever path's already paved for us. If you've ever felt like the way you work just doesn't match how everyone...
Aug 11
57 min
AI is going to ruin web design." "SEO is dying." "The online business ship has already sailed." If you've been hearing some version of this and quietly spiralling about it, this episode is your antidote, fam. Christy Price has run a rock-solid Squarespace business since 2018, and she's been in web design for two whole decades... long enough to have watched Dreamweaver, then WordPress, and now AI each get announced as the thing that would surely put designers out of work. Spoiler: she's still ...
Aug 4
1 hr 8 min
"Just collaborate with other businesses" is advice you've probably heard a hundred times... and it's pretty useless without someone telling you what to actually say, who to say it to, and how to know if it even worked. That's where Jordan Gill comes in. We explore how the right collaborations can expand your visibility, build real authority, and make running a business feel a whole lot less lonely. We also swap personal stories from our own collab wins (and flops), and keep the whole thing li...
Jul 28
1 hr 25 min
When "romanticizing your life" shows up on your feed, it's easy to roll your eyes and keep scrolling. The aesthetic of it makes it seem like youāve gotta be frolicking through the fields with your lavender iced teaā¦ But leaving that aside, there is actually something to the idea of finding the magic in the mundane. This episode is us thinking out loud about how to actually pull it off, from doing the dishes with a little intention to blocking space on your calendar for pure, ridiculous fun. I...
Jul 21
56 min
Do finances feel icky or scary? Brittani Joyce wants you to look at them as a set of habits and stories, most of which you inherited before you ever opened a bank account. š She's a financial advisor and co-founder of Blueprint Financial Group, and her approach starts by asking about your core values before getting to the spreadsheet of it all. This episode gets into Brittaniās tracking vs. budgeting distinction, the money stories still running the show from your childhood, and the tiny disci...
Jul 14
1 hr 26 min
Feel like hustling for a paycheck that still doesn't cover a decent health plan is overrated? This one's for you. Our guest Miranda is back (she was on the show all the way back in episode 37) and this time she's telling us what happened after she gave her own business an Irish goodbye and took a full-time gig at a Small Business Development Center. Health insurance, paid holidays, an actual maternity leave... and now, navigating a breast cancer diagnosis with benefits she wouldn't have had ...
Jul 7
1 hr 26 min
Load more