What happens when your business looks successful on paper—but behind the scenes, something feels completely off? In this episode, Holly sits down with Laura Schoenfeld to talk about what happens when the business you’ve built no longer fits the person—or life—you have today. Laura knows this firsthand. She was bringing in close to half a million dollars a year, yet she wasn’t keeping enough of that revenue to make the business feel worth it. Eventually, she made a decision most entrepreneurs ...
Aug 31
39 min
Email marketing shouldn’t feel like another box you have to check every week. If you’re constantly asking yourself, “What am I supposed to email my list about?” there’s a better way. In this episode, Holly sits down with email strategist and automation expert Cheryl Rerick to talk about how to stop treating email like a broadcast channel and start building an intentional customer journey that works in the background of your business. They dig into how to reverse-engineer your emails from the ...
Aug 24
36 min
If you’ve ever felt like you’re doing all the things for your health—eating well, exercising, trying to manage stress—and somehow still feel exhausted, overwhelmed, or like you’re constantly starting over, this conversation is for you. In this episode, Holly is joined by Courtney Townley, a health and self-leadership expert with more than three decades of experience in the wellness industry. Courtney is challenging the traditional wellness playbook and sharing why lasting health isn’t about m...
Aug 17
32 min
What would change in your business if social media became optional—not essential? In this special crossover episode, Holly sits down with Sophia Parra to explore how entrepreneurs can grow, nurture their audiences, and make sales without relying on constant social media content. After becoming a mom, Sophia reduced her workweek from 60 hours to just 18. That shift forced her to identify which activities were truly moving the needle—and which ones were simply keeping her busy. She shares how s...
Aug 10
42 min
AI can help you move faster—but speed alone does not guarantee better results. In this episode, Holly sits down with Cris Valerio, founder of Main Street Operator, to explore how small business owners can use AI more thoughtfully, strategically, and confidently. After building her career as a financial journalist and working in product roles at companies like Uber and Instacart, Cris left corporate life to create a business that brings enterprise-level AI and operational strategy to Main Stre...
Aug 7
34 min
What if growing your business didn’t require posting every day, constantly checking your DMs or chasing the algorithm? In this episode, Holly sits down with Ashley Brock, founder of Paid Ads Academy and an eight-figure business owner who has managed more than $200 million in advertising spend. Ashley shares how entrepreneurs can use paid advertising to become more findable—so the right people discover their businesses without relying entirely on organic social media. Ashley breaks down why pa...
Aug 3
33 min
What if growing your audience didn’t require posting on social media every single day? In this closing episode of the PR and AI Visibility series, Holly pulls back the curtain on the exact monthly visibility process she uses to attract new subscribers, students, and qualified leads with a small team. This isn’t a list of random marketing ideas. It’s a coordinated, repeatable system built around the activities that create the strongest return: strategic partnerships, community speaking, podcas...
Jul 27
20 min
What happens when someone asks ChatGPT, Claude, or Perplexity to recommend an expert in your industry? Does your name appear, or does your competitor get the opportunity? In this episode, Holly welcomes award-winning PR strategist, former U.S. diplomat, and Small Business PR host Gloria Chou back to the podcast for a timely conversation about PR, AI visibility, and the changing way customers discover brands. You’ll learn how podcast interviews, media mentions, expert quotes, and other third-p...
Jul 20
29 min
You know you’re great at what you do, but how do you get more people talking about it? In this episode of our PR and AI Visibility summer series, Holly sits down with publicist and author KJ Blattenbauer to break down how entrepreneurs can build credibility, attract opportunities, and become known as the go-to expert without spending every day on social media. With nearly 30 years of experience in public relations, KJ shares why sustainable visibility is less about chasing attention and more ...
Jul 13
33 min
You don't need another certification...you need more people to know how incredible you already are. In this episode of Crush the Rush, Holly is joined by branding strategist and former investigative journalist Amanda Berg, founder of Liberty Type. Together we're unpacking one of the biggest myths keeping business owners stuck: believing more credentials will solve a visibility problem. If you've ever thought..."I'm really good at what I do...so why does it still feel hard to book clients?"......
Jul 6
32 min
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