Sponsor Magnet: Attract, Price, & Execute Dream Partnerships
Sponsor Magnet: Attract, Price, & Execute Dream Partnerships
Justin Moore
Watch Me Negotiate Live On Stage
22 minutes Posted Jan 26, 2026 at 12:00 pm.
Opening the Negotiation Roleplay Game
Ed's Challenge: Handling Price Comparisons
Janelle's Dilemma: Unexpected Event Requirements
Jonathan's Scenario: The Equity Pitch
Rory's Test: Competing with Low-Cost Publishers
Why Auditing Sponsor Funnels Is Your Job
The Affiliate Program Pivot Strategy
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22:04
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Show notes
I built a live negotiation simulator and put creators in the hot seat. Watch them tackle real objections—discount demands, equity offers, ROI concerns, event requirements - with 60 seconds on the clock.
Here's what we covered:
Why clarifying questions beat defensive responses when brands challenge your pricing
The "can I get back to you" line that stops aggressive discount negotiations cold
How to handle the "we'll give you equity instead of cash" pitch without torching the relationship
Why slamming the door on small budgets kills your long-term pipeline
The landing page audit that turns you from "another newsletter" into strategic partner
You'll hear real creators navigate uncomfortable scenarios - from the Penny Saver comparison to affiliate-only offers - and learn exactly what to say when brands test your boundaries. Plus, the psychology behind why educating difficult prospects actually increases deal size.
This was recorded at Matt McGarry’s Audience Camp: https://audience.camp/
Shout-out to Matt and Ahrif for inviting me and allowing me share this with you!
Come to Sponsor Games (March 15-18, 2026: https://www.sponsorgames.com
Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.com
Want one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.com
For collaborations or partnerships, shoot us a note: [email protected] (mailto:[email protected])