Creating content is a full-time job. But as an already busy entrepreneur, it is also a crucial part of marketing your business and building your audience. Today, Karima speaks with Danyah Aossey, a content strategist with an impressive background. Danyah shares her controversial take on content pillars, where analysis paralysis comes from, what you should or should not post, and so much more. If you find content creation and social media to be an overwhelming component of your business, this episode is for you. Tune in, take notes, and start reframing the way you approach your content creation process.

Follow Danyah on Instagram @danyah.aossey

Follow Karima on Instagram @karima.creative

Find the show notes at karimacreative.com