Creative Business Made Simple
Creative Business Made Simple
John Morris
This is the show for creative minds from all walks of life. Artists, Authors, Musicians, Marketers, Content creators and more, all who have one goal in life... to really go from where they are to where they want be with their artistic en-devours. Your host doesn't have millions of bought followers, or the promise that everything will work out spiffingly, but what he does have is a sense of humor, 18 years experience under his belt and thousands of satisfied customers from around the world. This show is for all the REAL creators out there who are looking to give their art business a shot!
Ep 6 - Sell, Sell Sell!!! The Art Of Selling Made Simple.
Ep 6 - Sell, Sell Sell!!! The Art Of Selling Made Simple. Selling in the creative market can be a great way to turn your creative talents into a source of income. Here are some steps to help you get started: Define your niche: Determine what type of creative work you want to sell, whether it's graphic design, photography, writing, illustration, or something else. Make sure you have a clear understanding of your skills and expertise. Identify your target audience: Figure out who your ideal customers are. Think about their demographics, interests, and needs. This will help you create targeted marketing messages and products that will appeal to them. Research your competition: Find out what other creative professionals in your niche are offering, how much they charge, and how they market their products. Use this information to differentiate yourself and find unique selling points. Create a portfolio: Compile a collection of your best work that showcases your skills and demonstrates your unique style. Make sure your portfolio is easy to navigate and visually appealing. Set your prices: Determine how much you want to charge for your products and services. Consider the amount of time and effort it takes to create each item, as well as your overhead costs. Build an online presence: Create a website or online store to showcase your work and sell your products. Use social media platforms like Instagram, Facebook, and Pinterest to promote your brand and engage with potential customers. Market your products: Use targeted advertising, email marketing, and other tactics to reach your target audience and promote your products. Offer discounts, run promotions, and partner with influences or other businesses to help spread the word. Provide excellent customer service: Make sure you provide great service to your customers to keep them coming back and generate positive reviews and word-of-mouth referrals. By following these steps, you can build a successful business selling your creative work. Remember to stay focused on your niche, be patient, and continually refine your products and marketing strategies to stay competitive in the creative market. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw
Apr 21, 2023
19 min
Ep 5 - Marketing, Websites and Sales!
Ep 5 - Marketing, Websites and Sales! The value in knowing as much about Marketing, and sales as possible is immense. As a creative mind, you NEED to be able to show what it is that you do, and tell your audience why they should purchase from you. That is marketing. Sales, is nothing more than having a step by step process where you are able to walk your clients through exactly what they will receive from you and the various costs involved. Simplicity is key. In today's episode we dive in deep to this topic and a special bonus, regarding websites and their importance in your growth. We shall cover these topics in greater length in future episodes. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw
Apr 14, 2023
19 min
BONUS EPISODE Part 2 - Chat GPT - How it will change the game for creators around the world
BONUS EPISODE Part 2 - Chat GPT - How it will change the game for creators around the world BONUS EPISODE Part 1 - Chat GPT - what is it and how can it be used? ChatGPT is an advanced AI language model powered by OpenAI's GPT-3.5 architecture. It can be used for a wide range of applications that involve generating natural language text, such as text completion, translation, summarization, question-answering, and chatbot development. ChatGPT can be used in various industries and domains, such as healthcare, finance, customer service, education, and entertainment. For example, in healthcare, ChatGPT can help in medical diagnosis and treatment recommendations. In finance, ChatGPT can assist in analyzing market trends and predicting stock prices. In customer service, ChatGPT can be used to develop chatbots that can assist customers with their inquiries and support requests. In education, ChatGPT can help in developing personalized learning programs and generating exam questions. ChatGPT can also be used for creative applications, such as generating original content, writing poetry, and composing music. In the entertainment industry, ChatGPT can be used to generate movie and TV show scripts, create video game characters, and even write song lyrics. Overall, ChatGPT is a versatile AI language model that can be used to automate and enhance a wide range of tasks that involve generating natural language text. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw #research #business #creativebusinessmadesimple #branding #howtobuildabusiness #howtoresearch #howtofindleads #howtofindcustomers
Apr 9, 2023
37 sec
BONUS EPISODE Part 1 - Chat GPT - what is it and how can it be used?
BONUS EPISODE Part 1 - Chat GPT - what is it and how can it be used? ChatGPT is an advanced AI language model powered by OpenAI's GPT-3.5 architecture. It can be used for a wide range of applications that involve generating natural language text, such as text completion, translation, summarization, question-answering, and chatbot development. ChatGPT can be used in various industries and domains, such as healthcare, finance, customer service, education, and entertainment. For example, in healthcare, ChatGPT can help in medical diagnosis and treatment recommendations. In finance, ChatGPT can assist in analyzing market trends and predicting stock prices. In customer service, ChatGPT can be used to develop chatbots that can assist customers with their inquiries and support requests. In education, ChatGPT can help in developing personalized learning programs and generating exam questions. ChatGPT can also be used for creative applications, such as generating original content, writing poetry, and composing music. In the entertainment industry, ChatGPT can be used to generate movie and TV show scripts, create video game characters, and even write song lyrics. Overall, ChatGPT is a versatile AI language model that can be used to automate and enhance a wide range of tasks that involve generating natural language text. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw #research #business #creativebusinessmadesimple #branding #howtobuildabusiness #howtoresearch #howtofindleads #howtofindcustomers #chatgpt #whatcaniusechatgptfor #whatischatgpt
Apr 7, 2023
17 min
Ep 4 - Imposer Syndrome! What is it? How it starts! How to overcome it!
Ep 4 - Imposer Syndrome! What is it? How it starts! How to overcome it! Imposter Syndrome is a psychological phenomenon that affects many people, especially high-achieving individuals. It is characterized by feelings of self-doubt, insecurity, and a fear of being exposed as a fraud despite evidence of success and accomplishments. In essence, individuals with Imposter Syndrome feel that they are not worthy of their achievements and that they do not deserve the recognition they receive. Imposter Syndrome can start in a variety of ways. For some, it may stem from early experiences of not feeling good enough or being criticized for mistakes. Others may have high expectations for themselves and believe that anything less than perfection is a failure. Social and cultural pressures can also contribute to Imposter Syndrome, such as feeling like you are not living up to societal or family expectations. To overcome Imposter Syndrome, it is important to recognize the signs and understand that you are not alone in experiencing these feelings. Many successful people have dealt with Imposter Syndrome and found ways to overcome it. One effective strategy is to focus on your accomplishments and recognize the hard work and effort that went into achieving them. You can also challenge negative self-talk and replace it with positive affirmations. Seeking support from a therapist, coach, or mentor can also be helpful in addressing Imposter Syndrome. Another way to overcome Imposter Syndrome is to recognize that failure and mistakes are a normal part of the learning process. It is okay to make mistakes and not be perfect all the time. Embracing a growth mindset and seeing failure as an opportunity for growth and learning can help to reduce the pressure and anxiety associated with Imposter Syndrome. Overall, Imposter Syndrome can be a challenging experience, but with self-awareness, self-compassion, and the right strategies, it is possible to overcome it and recognize your worth and value as a person. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw
Apr 7, 2023
18 min
Ep 3 - The Importance Of Simplicity In Marketing And Messaging
Ep 3 - The Importance Of Simplicity In Marketing And Messaging Simplicity is essential in marketing and messaging because it helps to ensure that your audience understands what you are trying to communicate. Here are some reasons why simplicity is important: Clarity: Simplifying your marketing message ensures that it is clear and easy to understand. This clarity helps to ensure that your audience receives and retains the intended message. Better Engagement: Simplifying your marketing message can improve audience engagement. Simple messaging is easier to digest and is more likely to resonate with your target audience, leading to a better response rate and increased engagement. Consistency: Simple messaging ensures consistency in your branding and messaging. Consistency builds trust with your audience and helps them to recognize and identify with your brand. Increased Reach: Simple messaging can also help to increase your reach. Simple messages are more likely to be shared on social media, which can lead to increased exposure and brand recognition. Better Conversion Rates: Simplifying your marketing message can improve conversion rates by reducing confusion and increasing the clarity of your call-to-action. Simple messages are more likely to encourage your audience to take the desired action, leading to higher conversion rates. Overall, simplicity is important in marketing and messaging because it helps to ensure that your audience understands and engages with your message. Simplifying your message can lead to increased engagement, better brand recognition, increased reach, higher conversion rates, and ultimately, more business success.
Mar 31, 2023
19 min
Ep 2 - How To Name Your Business
Ep 2 - Becoming One With Money And Learning How To Name Your Business Choosing the right name for your business is important as it is often the first point of contact with potential customers. Here are some steps to help you in naming your business: Brainstorm: Start by brainstorming words or phrases that reflect your business's mission, values, and unique selling proposition. Consider using a thesaurus to find synonyms or variations of those words. Write down as many options as you can think of. Research: Conduct research on the names of similar businesses in your industry to avoid duplicating names that already exist. Check for availability of domain names, social media handles, and trademarks. You may also want to consult a lawyer to ensure that your name is not infringing on someone else's intellectual property rights. Keep it simple and memorable: A name that is simple and easy to remember is more likely to stick in the minds of potential customers. Avoid using complicated spellings or obscure words that may be difficult to understand or remember. Consider your target audience: Think about your target audience and what kind of name would appeal to them. A name that resonates with your target audience can help to build brand recognition and loyalty. Test it out: Once you have a shortlist of names, test them out on friends, family, and colleagues. Get feedback on what they think of the name and if it accurately reflects your business. Be open to change: It's important to be open to changing your name if it's not resonating with your target audience or isn't representing your business effectively. Overall, choosing the right name for your business can take time and effort, but it is an important step in creating a strong brand identity and building a successful business. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw
Mar 29, 2023
17 min
Ep 1 - Getting Started With Your Business - The Three Things You Need To Know To Get Started!
What you do, Who you serve and Where does your audience hang out? Those are the topics of this weeks show! -Knowing who your target audience is and who you serve is essential for the success of any business, including creative businesses. Here are some reasons why it's important: Better understanding of customer needs: Knowing your audience allows you to gain a deeper understanding of their needs, preferences, and behaviors. This information can help you tailor your products, services, and marketing strategies to better meet their needs, which can increase customer satisfaction and loyalty. More effective marketing: When you know who your target audience is, you can create marketing campaigns that speak directly to their interests and needs. This can help increase the effectiveness of your marketing efforts and improve the ROI on your advertising spend. Increased customer engagement: By understanding your target audience, you can create content and messaging that resonates with them, which can lead to increased customer engagement and interaction with your brand. This can help build a strong community around your business and increase customer loyalty over time. Improved product development: Knowing who you serve can also help you identify opportunities for new product or service offerings that are aligned with your customers' needs and preferences. This can help you stay ahead of the competition and remain relevant in a rapidly changing marketplace. Overall, understanding who you serve is crucial for the success of any creative business, as it allows you to create products, services, and marketing strategies that resonate with your target audience and drive business growth. -Knowing what your business does is crucial for success in several ways: Clarity of purpose: Knowing what your business does helps to clarify your purpose and direction. It enables you to focus on your core strengths, identify your unique value proposition and build a strategy around it. This clarity of purpose enables you to communicate your goals and objectives effectively to stakeholders. Better decision-making: A clear understanding of what your business does helps in better decision-making. It ensures that you prioritize the most important aspects of your business and align all activities to achieve your goals. It also helps in identifying areas of improvement and making informed decisions about resource allocation. Improved communication: When everyone in your organization knows what your business does, it is easier to communicate your mission, vision, and goals to stakeholders. Employees are more motivated and aligned when they understand the purpose of their work and how it fits into the overall strategy. Brand identity: Knowing what your business does is essential to creating a strong brand identity. This enables you to communicate your unique selling points and differentiate yourself from competitors. It is crucial to building a strong brand reputation that resonates with your customers. Business growth: When you know what your business does, it is easier to identify areas of growth and expansion. It helps you identify new markets, develop new products and services, and create new revenue streams. Overall, knowing what your business does is essential for success. It provides clarity of purpose, enables better decision-making, improves communication, creates a strong brand identity, and facilitates business growth. ORDER MY NEW BOOK CREATIVE BUSINESS MADE SIMPLE NOW! Don't delay https://thejohnmorris.co.uk/creative-business-made-simple-lp/ Watch me on YouTube https://www.youtube.com/channel/UCjRyWT5tkZxIZvsuVoZqoXw
Mar 29, 2023
16 min