CPACA - Big Ideas
CPACA - Big Ideas
CPACA
Welcome to “Big Ideas”! A podcast series put on by The CPA Consultants Alliance – a working group of thought leaders united in their efforts to further leadership within the CPA Profession.
Bonnie Buol Ruszczyk: Creating a Positive Customer Experience
Understanding what customer experience is – and how to create a positive one for the duration of all client relationships – can differentiate your firm, increase client loyalty, and grow your revenue too.
Nov 4, 2020
12 min
Sarah Elliott: Creating New Possibilities through a Coaching Culture
Just imagine what’s possible for your organization when you unlock the latent potential of your people and inspire them to reach new heights! We will explore how you can create new possibilities for your organization, the people in it and everyone you serve by creating a coaching culture.
Nov 4, 2020
12 min
Sarah Dobek: Lead Generation in a Virtual World
Many firms know that digital and virtual can be important for their growth, but they aren’t always sure how to make a shift to have it play a bigger role in their growth.
Nov 4, 2020
8 min
Tamera Loerzel: Addressing Racism at Work: Start with Microaggressions
Confronting racism begins by educating ourselves and talking about it, even when it is difficult and uncomfortable. Take one piece at a time, such as understanding how microaggressions show up daily for people of color, so you can develop a new way of thinking and interacting in our workplaces. and I think we have to start by talking about it - and not in temporary memes and social media posts or even inspiring messages from our leadership team. I believe we have authentically engage in conversations and look where I am responsible for racism, particularly with Blacks and African Americans.
Nov 4, 2020
16 min
Sandra Wiley: Attributes Needed to Move from Technical Advisor to Consultant
Everyone understands that firms must move to advisory and consultative soon, but the question is how. In this podcast Sandra will answer the how, but also the what and the who!
Nov 4, 2020
11 min
Roman Kepcyzk: Importance of the Tech Stack in your Firm's CAAS Transformation
Your firm’s Tech(nology) Stack is the foundation for providing business information to support your transformation towards advisory services. This podcast discusses how today’s integrated applications can deliver information in near real time to help clients make better decisions and streamline their businesses under your direction as their trusted advisor.
Nov 4, 2020
10 min
Terry Putney: M & A in the 2020 COVID-19 Economy
How will the unprecedented impact COVID-19 is having on the US economy affect mergers between accounting firms? What types of firms will become more attractive and are there any firms that are likely to find it hard to find a buyer? Is it GO or NO GO for most firms?
Nov 4, 2020
13 min
Renee Moelders: KPIs for the Firm of the Future
We know that key performance indicators (KPIs) drive performance and ensure clear expectations, but changes in the profession like the move to consulting and advisory, or the rise of remote work, require firms to re-examine their chosen metrics. Join us as Renee shares five recommendations for adjusting your KPIs to build the firm of the future.
Nov 4, 2020
13 min
Roman Kepczyk: Post COVID-19 Remote Security
Did the rush to get everyone working from home inadvertently expose your practice to hackers? This podcast discusses a slew of remote security recommendations that all firm personnel should be aware of.
Nov 4, 2020
13 min
Matt Solomon: How to Grow your Revenue During a Pandemic
We all want more clients, yet growing your firm can be a challenge even during the best of times. In this episode, Matt Solomon, CEO of the Center for Enlightened Business shares how to grow revenue during good times and bad.
Nov 4, 2020
10 min
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